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HOME ECONOMICS

LITERACY
Faelmoca, Joshua P.
BTLEd ICT- 1B
Eight Successful Filipino Entrepeneurs who
started small
1. Socorro Ramos – National Book store
• Socorro Ramos entered the publishing and retail industry by working
as a salesgirl at a bookstore.
• After the post-war boom proved profitable for the company, ushering
in bigger revenues, the Ramoses opened a nine-story building along
Avenida. At 95, she still believes in the time-honored tradition of
“hands-on approach” in business. She even designed the company’s
logo herself.
2. Tony Tan Caktiong – Jollibee
• Tony Tan Caktiong used to operate an ice cream parlor, before
converting it into a fast food restaurant called Jollibee.
• With a starting capital of P350,000, the young Caktiong opened two
branches in Cubao and Quiapo, together with friends who supported
his idea.
3. Edgar Sia – Mang Inasal
• Hailing from Iloilo City, Edgar Sia dropped out of college to pursue his
own laundry and photo-developing business at the age of 19. In 2003,
26-year old Sia decided to open the barbecue fast food restaurant
Mang Inasal—Ilonggo for “Mr. Barbecue.”
4. Cresida Tueres – Greenwich Pizza
• In 1971, Cresida Tueres started Greenwich as a small over-the-counter
pizza store in Greenhills. Tueres had a knack for cooking. Her friends
loved the food she served so much that they decided to buy their own
Greenwich franchise.
5. Milagros, Clarita, and Doris Leelin – Goldilocks
• With only two cake displays and ten employees, Milagros, Clarita, and
Doris Leelin started Goldilocks at a 70-sq-m building space in Makati.
Sisters Milagros and Clarita loved baking and decided to pursue their
passion into business.
6. Joe Magsaysay – Potato Corner
• The young Magsaysay left school to bust tables, wash plates, and
work on the cash register at a fast food chain. In a few years, he
became a manager, handling five stores.
7. Asiang Reyes – The Aristocrat
• In the 1930s, Asiang Reyes started The Aristocrat as a mobile canteen
in Luneta, serving sandwiches filled with adobo and other Filipino
viands. Hotdog trucks were in vogue at that time. Reyes created her
own version of merienda for park-goers.
8. Araceli and Jun Manas – Hen Lin
• Using the recipes they learned from a Chinese chef and a capital of
P30,000, Araceli and Jun Manas started Hen Lin in 1983. Jun worked
for an insurance firm while his wife Araceli worked in a bank.
THANK YOU!!
GOD BLESS😇

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