BUSINESS STATISTICS

Module 1. Introduction & Data Collection

• Statistics
• Branches of statistics
• Descriptive statistics
• Inferential statistics
 Module 1. Introduction & Data Collection

• Inferential Statistics
• Parametric statistics
• Nonparametric statistics
 Module 1. Introduction & Data Collection
• Important terms in statistics
• Population and sample
• Census and survey
• Parameter and statistic
 Module 1. Introduction & Data Collection
• Variable
• Independent and dependent variables
• Categorical and numerical variables
• Numerical – Discrete and Continuous
variables
 Module 1. Introduction & Data Collection
• Data
• Primary data
• Secondary data
 Module 1. Introduction & Data Collection
• Ways of data collection
• Interview
• Observation
• Survey
• Experiment
 Module 1. Introduction & Data Collection
• Data scale measurement
• Nominal
• Ordinal
• Interval
• ratio
 Module 1. Introduction & Data Collection
• Give two examples of each of the
following:
• Nominal
• Ordinal
• Interval
• Ratio
 Module 1. Introduction & Data Collection
• A travel agency offers group tour packages to promote domestic tourism
among local nationals. Adventure, diving group, and family packages for four
persons in Cebu, Boracay, or Camiguin are priced @ P18,000, P17,000, and
P14,000 respectively, inclusive of accommodation, round trip air fare and
transport service to and from hotel and tour destinations, and inclusive of
other fees. Determine the type of variables (categorical, discrete, or
continuous) and data scale (nominal, ordinal, interval, or ratio) of the
following
• Tour prices
• Tour destinations
• Tour packages