HEALTH

PROMOTION AND
LIFESTYLE
SAM PARK MD
2/8/2018
CAT124
OUTLINE

• What is Health Promotion?

• Examples of Health Promotion
• Health Promotion Careers
• Examples of Health Promotion Theories
• Lifestyle Medicine
• My career path in Preventive Medicine
 HEALTH PROMOTION

• Definition: The process of enabling people to increase control over, and to improve,
their health. It moves beyond a focus on individual behavior towards a wide range of
social and environmental interventions. - World Health Organization's (WHO)

Source: Participants at the 6th Global Conference on Health Promotion. The Bangkok Charter for health promotion in a globalized world. Geneva, Switzerland: World Health Organization, 2005 Aug 11. Accessed 2009 Feb 4.
EXAMPLES OF HEALTH PROMOTION?

• What are common examples of health promotion (at school, media, online, etc.)?
EXAMPLES OF HEALTH PROMOTION?
HEALTH PROMOTION CAREERS

• Careers are very diverse. Many positions require professionals to perform some or all of
the following tasks:
• Planning health education activities
• Conducting workshops on health concerns Identifying target populations
• Developing public media campaigns
• Conducting pre-program and post-program surveys
• Providing screening services for individuals
• Performing follow-up evaluations
HEALTH PROMOTION CAREERS

• Settings:
• Non-Profits – Eg. American Cancer Society. Design programs/strategies, raise funds, organize events
• Clinical Settings – Hospitals, clinics, community outreach programs, immunizations, screening events
• Corporate Organizations – employee wellness, in house health educators, consultants for guidelines
• Emergency Medical Field – ambulance, fire service, health education
• Public Schools – altering perceptions and behavior of youth to develop lifelong health habits
EXAMPLES OF HEALTH PROMOTION THEORY

• Stages of Change Model (aka Transtheoretical Model)

• States importance of assessing barriers faced by individuals, organizations or communities to developing
and implementing a health promotion program
• Explains how individuals or groups integrate new behaviors, goals and programs  different intervention
strategies to help progress to next stages
• Stages:
• Pre-contemplation – no intention of taking action
• Contemplation – intention to take action and plan to do so in near future
• Preparation – intention to take action, some steps have been taken
• Action – behavior has changed for short period of time
• Maintenance – Behavior changed and continues to for long-term
• Termination – no desire to return to prior negative behaviors
EXAMPLES OF HEALTH PROMOTION THEORY

• Social Cognitive Theory

• Focuses on how people learn from individual experiences, actions of others, and interactions w/
environment
• Provides opportunities for social support through instilling expectations, self-efficacy, and using
observational learning to achieve behavior change
• Key components related to individual behavior change
• Self-Efficacy – belief that individuals have control over executing a behavior
• Behavioral capacity – understanding and having skill to perform a behavior
• Self-control – regulating and monitoring individual behavior
• Observational learning – watching and observing outcomes of others performing desired behavior
• Reinforcements – promoting incentives and rewards that encourage behavior change
LIFESTYLE MEDICINE
LIFESTYLE MEDICINE
LIFESTYLE MEDICINE
LIFESTYLE MEDICINE
LIFESTYLE MEDICINE
LIFESTYLE MEDICINE
LIFESTYLE MEDICINE
LIFESTYLE MEDICINE
LIFESTYLE MEDICINE
LIFESTYLE MEDICINE
LIFESTYLE MEDICINE

• A break away from the traditional practice of medicine

• 45 min to 1 hour physician to patient sessions
• Group therapy
• Multidisciplinary team (Health Navigators, Nutritionist, Behavioral Counselor)

• Assessment of 4 Pillars of health in practice of Lifestyle Medicine:

• Nutrition
• Motion
• Resilience
• Connectedness
MY CAREER PATH