BS-SE(011)

PRESENTATION OF BUSINESS ETHICS

“Introduction of apple case study”
According to the business dictionary, organizational analysis
can be referred to as the
process of reviewing the development, work environment,
personnel and operation of a business
or another type of association. Performing a periodic
detailed organizational analysis of a
company can be a useful way for management to identify
problems or inefficiencies that have
arisen, but have not yet been addressed, and then develop
strategies for dealing with
them.
“Introduction of apple case study”
Organizational analysis, in management science, the study
of the processes that
characterize all kinds of organizations, including business
firms, government agencies, labor
unions, and voluntary associations such as sports clubs,
charities, and political parties.
“Introduction of apple case study”
 “Introduction of apple case study”
Organizational analysis is the process of reviewing the
development, work environment, personnel and operation of
a business or another type of association. This review is often
performed in response to the crisis, but may also be carried
out as part of a demonstration project, in the process of taking
a program to scale, or in the course of regular operations.
Conducting a periodic detailed organizational analysis can be a
useful way for management to identify problems or
inefficiencies that have arisen in the organization but have yet
to be addressed, and develop strategies for resolving them.
“Introduction of apple case study”
Organizational analysis focuses on the structure and
design of the organization and how the organization's
systems, capacity and functionality influence outputs.
Additional internal and external factors are also
accounted for in assessing how to improve efficiency.
Undertaking an organizational analysis is helpful in
assessing an organization's current well-being and
capacity, and deciding on a course of action to
improve the organization's long-term sustainability.
“Introduction of apple case study”
Apple’s organizational structure is one of the factors
contributing to the company’s successful innovation.
 “Introduction of apple case study”
A firm’s organizational structure can create opportunities for
business growth. However, it can also impose limits on how
the firm develops. In Apple’s case, the organizational structure
is mainly a traditional hierarchy, with some key elements from
other types of organizational structure. The success of the
company is linked to innovation and the leadership of Steve
Jobs, but its organizational structure is partly responsible for
ensuring support for such leadership. Apple’s organizational
culture is a key factor in the company’s success. A company’s
organizational culture determines capabilities in supporting
changes, new policies, and new strategies. In Apple’s case,
employees are effectively developed and integrated into an
organizational culture that facilitates rapid innovation.
 “Problem which company faces”
In Europe creates many of the same opportunities and problems
found in the U.S. but with a few added complications. As hackers
continue to unlock iPhones, the revenue for these exclusive
wireless networks is put into jeopardy if customers are able to
easily unlock their phones. While this could boost sales for Apple
by allowing customers to access more wireless carriers, Apple will
still need to protect its partners by countering any new hacks,
which takes considerable time and resources. Apple also has to
contend with differing consumer protection laws throughout
Europe. For example, it is illegal to sell a locked mobile phone
through a single operator more than six months after its initial
release (Olson and Laurent, 2007).
 “Problem which company faces”
The problems created by unlocked iPhones do not stop with Apple. Instead,
every carrier that has signed an exclusive agreement with the company is
being hurt. For example, AT&T is also losing out on the monthly revenues
from lost iPhones, and they are more likely than Apple to try to stem the flow
of unlocked iPhones through legal action. AT&T is more apt to target the
companies who are unlocking the devices and then selling them rather than
taking Apple to court. Mark Siegel, who is an AT&T spokesman, has said that
the iPhone is "meant for use by the person who buys it,’ and not to be resold
for commercial purposes” (Burrows, 2008). After all, AT&T is hurt more by
losing account activations because their revenue only comes from one
source, monthly fees, where Apple has the profit from iPhone sales to offset
the losses from unlocked units.
The iPhone runs the iOS operating system (OS), and as of 2017, there
were 2.2 million apps available for it through the Apple App Store,
according to Statists.
 “Conclusion”
Apple created a very strong overall marketing strategy for the iPhone
and managed every aspect of the iPhone’s launch very effectively. Like
almost all products, the iPhone has some flaws and drawbacks, but
Apple was able to develop a unique product for tech-savvy consumers
interested in a combination smart phone-music player and make those
customers aware of the product through well-managed marketing
efforts and strong publicity. The iPhone exemplifies Apple’s knack for
creating excitement about products among its fiercely loyal customer
base, who keep attention focused on the company, and then justify the
hype by delivering a high-quality, desirable product. In addition to
satisfying consumers with a great product, Apple built a powerful
partnership with AT&T and also conferred benefits to overseas
suppliers of parts and manufacturers. All of these efforts boosted
Apple’s stock price considerably and further solidified Apple’s image as
a leader in consumer electronic gadgetry.