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COMPANY PRESENTATION

April 2019
Company Overview
FY18 Revenue Break-up
• Manaksia Coated Metals & Industries Ltd (Manaksia), incorporated in 2010 is promoted by the
Manaksia family and belongs to the Manaksia Group having a consolidated turnover of $320 Mn.
Trading
• Manaksia Group have a long-standing business experience of manufacturing and trading in steel products within India, 8%
and internationally in the European Union, Africa and Middle East. Mosquito
• It is engaged in the business of manufacturing:- Coils 9%

o Pre-Painted Metal Coils and Metal Sheets


o Galvanized Steel
oTrading of Agro Commodities
Metal
oFMCG Goods Products
o Mosquito Repellent Coils 83%
o Ultra Marine Blue Powder FY18 Geographical Revenue Break-up
• The company has a strong domestic presence and also caters to countries like Spain, Portugal, Italy, Romania,
Poland (overall 40 countries) in which it is catering to various OEMs in respective regions.
• The company also sells their products to the retail market under their brand “ColourStrong”.
Export
• Manaksia is currently expanding and backward integrating its operations by: 29%
o Adding a continuous galvanizing steel line (Commissioned in Q4-FY18)
o Cold Rolling Complex (Expected to commission by Q1-FY22)
oEnhancement of Colour Coating Capacity by 2x (Expected to commission by Q1-FY22) Domestic
73%
• Since 2000, the company has been manufacturing mosquito repellent coils for marquee companies like
Reckitt Benckiser for ‘Mortein’ and it also sells its products under its own brand called “Mansa”.

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Management Team
PROMOTE
RS
Mr. Sushil Kumar Agrawal - 57 years (Managing Director)
Commerce Graduate
Responsible for the overall management of the company.
Extensive experience of 24 years and knowledge in the overall business management, manufacturing and factory administration. Also has experience in household
insecticides and coated metal operations of the company.

Mr. Karan Agrawal - 30 years (Executive Director)


Completed his Diploma in Entrepreneurship and Family Business Management from IIM in, Bangalore in 2013 and Bachelor of Business Management (Finance) from CMS,
Bangalore in 2007.
With over 11 years of experience, looks after the overall affairs of the Company at the corporate level. He is also spearheading the investments and backward integration
projects for the company.
Along with this he is also the Managing Director of Manaksia International FZE, UAE which is the trading arm of Manaksia India which is mainly into trading of Agri-
commodities and metals.

Mr. Anirudha Agrawal - 27 years (Whole time director)


Commerce Graduate and Masters in Business Administration (MBA)
3 years of hands-on experience in administration of manufacturing rolled aluminum products.

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Other Board Members
Mr. Ajay Kumar Chakrabortty- 69 years (Independent Director)
Post Graduate in Commerce, Company Secretary, Cost Accountant and a Law Graduate.
Vast experience in the fields of finance, banking, treasury, legal, secretarial, personnel and administration, government statutory audit, direct and indirect taxes. Worked as the
Company Secretary and Chief Law Officer of BHEL for six years. He was the Head of Finance of BHEL for five years and has also served in the capacity of the Executive Director of BHEL
before superannuating in April 2005.

Dr. K. K. Chaudhuri- 69 years (Independent Director)


Master degree in Science and is a Doctorate in Anthropology from the Calcutta University.
Professor and dean of the MBA programme at the Indian Institute of Social Welfare and Business Management under Calcutta University for fifteen (15) years. Coordinated various projects of
the World Bank and the Asian Development Bank.

Ms. Smita Khaitan - 65 years (Independent Director)


Bachelor of Law degree from the Calcutta University.
Worked as an associate with M/s Rajesh Khaitan & Co., Advocates & Solicitors from 1976 to 2003 before branching out on her own since 2004. During her legal career she has represented
clients before the Supreme Court of India, High Court of Calcutta and various district courts.

Mr. Mahabir Prasad Agrawal- Independent Director


Founding Member of Manaksia Group, he has over 50 years of experience in fields of commerce, finance, taxation, manufacturing, trading etc. He is a Commerce Graduate from
St Xaviers College, Kolkata.

Mr. Sunil Kumar Agrawal - Independent Director


He has over 30 years of experience in manufacturing and commerical aspects of business. He is the Managing Director of Manaksia Aluminium Limited and he is a commerce graduate from
Calcutta University.
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Key Milestones
Manaksia Group
New facility to
manufacture
Group starts first Group New unit to Group value added
facility to diversified manufacture expands its The Group diversified coated steel
produce metal and started Mosquito Coils steel service and starts products set
packaging operations in set up in centre facility production of up in Kutch,
products Lagos, Nigeria Hyderabad in Ghana Aluminum Products Gujarat

1978 1995 1999 2003 2004 2006

Manaksia Coated Metals & Industries Decision on


Set up a fully investment of a
Started a Steel owned subsidiary new Continuous
Acquisition of the only Service Centre in Manaksia Galvanizing Line Started
fully integrated paper Manaksia Ltd Hyderabad and a International FZE, to for backward production of GI
mill in Nigeria, Jebba declares IPO Stock and Sell Formation of Manaksia start a new line of integration and Launch of “Colour Sheets and Coils
Paper and was operation in Coated & Metal business into agro capacity Strong” our branded line from new CGL
Mills, from the Nigerian subsequently Cochin and Industries Ltd commodity trading enhancement of Roofing Sheets sold Line at Kutch
Government. listed on BSE Bhopal. (Manaksia) after activities in Dubai, Pan India Gujarat
and NSE demerger UAE

2007 2008 2012 2014 2014 2015 2016 2018


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Marquee Clients
Domestic Clients International Clients

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Accolades & Certificates
ISO Certificate BIS Certificate Star Rated Export House Certificate

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Manufacturing Facilities
Products Existing (FY18) % Utilization(FY18)

Colour Coated Steel (MTPA) 39,000 90%

Galvanizing Steel (MTPA) 1,08,000 NA


(Commissioned in Q4- FY18)

Mosquito Coils per annum 800 Mn pieces 55%

Colour Coated Steel Unit

•The unit is located at Village Chandrani, Anjar Dist - Kutch, Gujarat


•Two major ports Mundra and Kandla one of the biggest ports in India are at a distance of 70km and
50km respectively which give the plant great connectivity to sea routes.
•The Bhuj-Bhachau Highway which provides excellent road connectivity to the rest of India is only
5kms away from the plant.
•Majority of the company’s products are transported via sea route both locally and globally.
•This ensure faster movement of goods and also helps to control the transportation cost of the company.
•The company has a very strong presence in the Southern and Western markets of India and its
customers are located mainly in Tamil Nadu, Andhra Pradesh, Telangana, Gujarat, Maharashtra
and the company caters to all these customers via the sea route.

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Our Reach
• Manufacturing Plants
• Kutch, Gujarat
• Hyderabad
• Bhopal
• Guwahati, Assam

• Branch Offices
New Delhi
• New Delhi
• Ahmedabad Guwahati, Assam
• Kolkata
• Mumbai
• Hyderabad
• Bangalore Kutch
• Chennai Kolkata
Ahmedabad Bhopal
• Stock Yards/Branch Offices
• Bhopal
• Cochin
Mumbai
• Service Centre/Branch Offices Hyderabad
• Hyderabad

Chennai

Bangalore

Cochin

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Geographical Presence
Hungary

Poland Lithuania Latvia

France

Spain

Portugal Russia

Italy Romania

Greece
Cyprus
Iran
Haiti India

UAE
Gambia

Ecuador
Ghana
Liberia

Ivory Coast
Exports

Benin Nigeria Gabon Tanzania Manufacturing Facilities

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Key Strengths
Industry Experience
Promoter have experience of more the three Well diversified Group catering to industries Such as Well established export market and strong domestic
decades in the industry Automotive, Construction, White Goods and General demand for its product
Engineering.

Wide Product Range


Quality assurance and international standards Galvanizing line of 1,08,000 tones (Went Entire range thickness with range of
on all products operational in Q4FY18) GP/GC/CC coils for various end-use sectors

Strong Marketing Network


Exports in over 40 countries Catering to Marque clients across the world

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Future Strategy

Leveraging Marketing skills


& Relationships

Continue to build-up a Optimal Utilization of


professional Resources
organization

Maintain & Expand Long-


Backward
term Relationships with
Integration
clients

Increasing Operational Widening Product


Efficiency basket
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Manufacturing Process
Basic Raw Material Down Stream Steel Products Application

Cold Rolled Close Annealed


(CRCA) Auto Industry

Hot Rolled Steel

Galvanized coil and sheets


HVAC Ducting, Automotive Steel,
(Capacity 108,000 TPA
commissioned in Q4-FY18) Galvanized pipes, Steel fabrications

Cold Rolling

(Capacity 180,000 TPA to


be operational in Q1
FY 2021)

Pickling
Pre-Painted Coils & Sheets Industrial Buildings, Cold storages, Bus
(Capacity 39,000 TPA) Bodies, Home Appliances
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Raw material supply

COLD ROLLED STEEL COILS ZINC PAINT Process Chemicals


•Primary Raw Material •Primary Raw Material for Galvanizing •Annual Requirement of 900 Kilo- •Primary Raw Material
•Annual Requirement of 110,000 MT at •Annual Requirement of 4,000 MT Litres at 80% capacity utilization •Secured Supply from:
80% utilization
at 80% capacity utilization •Secured Supply from:  Domestic
•Secured Supply from :
•Secured Supply from:  Domestic  Henkel India
 Domestic
 JSW Steel  Domestic Akzonobel India  Chemtall India
 Tata Steel  Hindustan Zinc Nippon Paint  International
 Essar Steel  International Berger Becker Coatings  Quaker Chemical
 POSCO Maharashtra  Trafigura
 International
 Posco Daewoo
 Nippon Steel
 BAO Steel
 JFE Steel

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Production Capacity
Colour Coated
FY1 FY1 FY22
Steel
0 8
39,000 MTPA 39,000 MTPA 1,23,000 MTPA
(84,000 capacity
To be operationally
added in Q1-FY22)

Galvanized Steel FY1 FY2


8 2
1,08,000 MTPA 1,08,000 MTPA
(Commissioned in Q4-
FY18)

Cold Rolled Steel FY22

1,80,000 MTPA
(To be operational in
Q1-FY22)

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Colour Coated Steel
Installed capacity 39,000 T.P.A
Manufacturing Facility
Applications •State of the art color coating facility which has the capacity to use substrate of CR,
• Construction- Roofing, Cladding, Insulated Sandwich Panel, Galvanized, aluminum coils.
Light steel framing, Building studs, False ceilings, etc. Pre-painted Steel
• White Goods-Refrigerators, Microwave ovens, Washing • Colorful, aesthetic, formable, cost effective, and formidable in strength having multiple applications,
machines, Dish washers, Air coolers coils / sheets are made from the best quality cold rolled steel coils, which are coated with protective
• Office Equipment -Furniture, Computers & Peripherals metallic coating and multiple layers of organic coatings.
• Transport- Bus bodies
• Containers-Grain storage bins, Drums and Barrels Continuous Coil Coating Line
• A most advanced state-of-the-art continuous coil coating line is used to produce the pre-painted
range.
• It involves unwinding of skin-passed Galvanized coils, cleaning / brushing, rinsing, degreasing,
chemical pre-treatment consisting of surface conditioning, conversion coating, chromating and
drying.
• The treated strip surface is then coated with three layers of organic coatings: Primer, Top
coat and Back coat in three-stage roll-coating stations and is oven-cured at each stage.
• One major advantage of this process line is its flexibility which allows it to be used for other coats like
SMP, SDP, PVDF and Lamination in addition to Regular Modified Polyesters.
• The line also has the facility to laminate different designs of film on steel surface, after primary
coating.

Multiple Merits
• The strength of steel, the corrosion resistance of metallic coating and the beauty as well as additional
corrosion protection of paint is a unique blend of advantages that Manaksia offers. These
merits are also guaranteed by ensuring that all finished products pass through a series of stringent tests
in MCMIL's in-house laboratory that is equipped with the latest quality assurance equipment.

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Colour Coated Steel
Continuous Color Coating
• Colour Coating is a two coat bake process that involves two steps of coating and baking after the sheet has
undergone pre-treatment.
• The coating line has advanced S shape coating system to ensure uniform thickness. The highly
advanced technique used by the company ensures that coating firmly adheres to the base metal and does not
peel off during rolling and bending .
• Within the plant a specific area is earmarked which is primarily used for slitting & cutting of coils as per the
customer requirements and also by delivering sheets/ coils to customer specifications thereby increasing
efficiency and reducing wastage.
• The company also has finishing lines such as:
• Slitting Machines
• Cut To Length (CTL) lines
• Corrugation Lines
Trapezoidal Circular Corrugated • The Company ensures customized packing solutions of the products to customer’s utmost satisfaction with
handling, transport and delivery.

Tile
Colour Strong – Brand Of Manaksia

Fire, Wind, Hail Excellent Durable and Authenticity Easy to Environment


and Corrosion Thermal Maintenance Assured Install Friendly
Resistant Efficiency Free

ColourStrong Standard tolerances apply


• ColourStrong is the flagship brand of Manaksia Coated Trapezoidal Material: pre-painted (Zn/Zn-Al coated) Steel Colours: As per RAL colour/
Metals & Industries Limited (Manaksia) Standard colour chart
• It is available in a range of colours, finishes and
profiles with varying thickness of the substrate and coats.
ColourStrong A unique offering that can tastefully replace the traditional Mangalore tiles with
• ColourStrong offers customization of substrate Tile the guarantee of enhanced life (of pre- coated steel), while retaining the
options and value added coating options as per the aesthetic appeal.
customers requirement and excel at providing the best Material: pre-painted (Zn/Zn-Al coated) Steel Colours: As per RAL colour/
product in terms of durability, functionality Standard colour chart
aesthetics and appeal as compared to any zinc coated CR
sheets.
• Manaksia offers product in a variety of paint ColourStrong It offers enhanced life and aesthetics over conventional
systems like Regular Modified Polyester (RMP), Circular Corrugated corrugated sheets
Silicon Modified Polyester (SMP), Super Durable Material: pre-painted (Zn/Zn-Al coated) Steel Colours: As per RAL colour/
Polyester (SDP), Poly Vinyl Di Flouride (PVDF). Standard colour chart
• ColourStrong is also available with Galvanized Iron or
Galvalume as the base substrate metal.
Specialty Finishes &
Colour Spectrum

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Galvanized Steel
Installed capacity 108,000 T.P.A
Manufacturing Facility
Commissioning Date Q4FY18 •The company has backward integrated by setting up a facility for manufacturing of value added galvanized steel
products. Its continuous non ox type hot-dip galvanizing line is fully automated and computer controlled. Zinc
Application coating is meticulously controlled by the use of special air knives, which facilitate uniform coating thickness and
controlled spangles. This line has facilities for tension leveling, skin-passing , thin organic coating and controlled
• Construction - Roofing, Cladding, Insulated Sandwich Panel, oiling.
Light steel framing, Building studs, False ceilings, etc.
• White Goods - Refrigerators, Microwave ovens, Galvanized Plain Products (GP)
Washing machines, Dish washers, Air coolers
• Office Equipment - Furniture, Computers & Peripherals • To avoid any corrosion and white rust formation and to retain shine and gleam, surface treatment is
• Transport - Bus bodies done using a specially formulated passivation. Manaksia caters to a wide range of thickness and width in form of
• Containers - Grain storage bins, Drums and Barrels coils and sheets.

Galvanized Corrugated Products (GC)


• The company supplies Galvanized Corrugated (GC) sheets to specific customer requirements.
All weather-proof
• The Galvanized substrate is available in a wide range of zinc coating to provide supreme corrosion
protection in various environmental conditions. GC products are subjected to strict quality control tests to assure
performance in all climatic conditions.
Light Weight & High Strength
• The unique metallurgical structure of the galvanized coating provides outstanding toughness and resistance to
mechanical damage in transport, erection and service
• Standard minimum coating thickness makes its lighter weight which leads to faster erection time
Convenient to install and maintenance free
• GC and trapezoidal sheets are easy and quick to install for roofing and cladding applications and
totally maintenance free

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Mosquito Repellent Coils
MOSQUITO COILS
•Manaksia is one of the biggest multi-faceted manufacturer of Mosquito Coils in South-East Asia in terms of
aggregated production capacity of all units.
•The company also undertakes contract manufacturing for brands like Mortein.
•It also sells mosquito coils under its own brand called “Mansa”.
Manufacturing
• The company is manufacturing best quality Mosquito Repellent Coils for a renowned MNC and also for other big
national companies in its factories at major cities in India like Bankura, Guwahati, Hyderabad and Bhopal.
• It manufacture Green, Red and Low Smoke Black Mosquito Coils fulfilling required specifications in various shapes and
compact packaging.
• It also manufactures various forms of repellents like mosquito liquid vaporiser, mosquito incense, mosquito paper card as well
as aerosol for mosquitoes and other crawling insects.
Raw Material
• Most of the raw materials are biodegradable and are bi-products and waste products of agro products and other
industrial processes.
Technology
• It uses automated hydraulic stamping machines with 120 ft. tunnel dryer and Thermic Fluid Heating system.
• Such technology helps it to improve quality standards and reduce costs drastically, while making the production process
more eco friendly, by reducing fuel and energy consumption.
Mosquito Stand
• It is made out of electrolytically coated tinplate, the product requires accurate press operation and the use of multi-
activity tools for its manufacture.
• The product is coated with special organic chemicals to ensure resistance to corrosion, proper gloss and
good finish.

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THANK
YOU

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