Textbook Analysis

Based on Cultural
Content
Member of Group 2
Al Hakim Bani Ismail (181104033)
Aulia Putri Pramudita (1811040226)
Bima Alif Aviv (1811404132)

2
 Definition of
Cultural Content
￮ Cultural is defined as characteristic of a particular group of
people, includes everything from language, religion,
cuisine, social habit, music, and arts.

￮ Culture is related to places, names, practices such as

eating habit, table manner, behave, and celebration stated
by Durmaz.

3
 categories :

1
cultural content into 3

So
ur
ce
C
Cortazzi and Jin classified

It ul
an is r tu
y
be th fe e re
c
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m se th d a
m
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co d o rn , tr
un n ers ad
try the ar itio
. cu e fa n o
ltu m r
re ilia
2

of r w
th it
ei h,
r
Ta
r ge
tC
It ul
an is tu
co d A gen re
u n m e ra
tri er lly
e s ic a a
h a n dd
ve c u re
na ltur sse
t i v es d t
e s as o t
pe th he
ak e t U
3

er wo K
s.
In
te
rn
at
Th io
wh e c na
la er l u lC
Ch ngu e E ture ul
in ag ng fr tu
a o e, lis om re
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nd h s a re
ia as s t ig
. Ja he n c
pa se ou
n, co nt
A nd rie
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4
 Book Identity

￮ Title : Bahasa Inggris " When English Rings a Bell"

￮ Author : Siti Wachidah, Ph.D., Asep Gunawan, S.Pd.,

“
￮ Diyantri, M. App. Ling.
￮ Editor : Drs. Singgih Prajoga, M.Pd.
￮ Ilustrator : Priyo Trilaksono, S.Des
￮ Years of Publish : 2016
￮ Publisher : Pusat Kurikulum dan Perbukuan, Balitbang, Kemdikbud
￮ Thick of book : 194 pages
￮ Size of Book : 17 x 25
￮ ISBN : 978-602-282-976-8
￮ This Book For : Junior High School
￮ Language : English

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 Cover Analysis

￮ Blue represents the sky and the sea and is associated with open
space, freedom, intuition, imagination.
￮ Red gives the meaning of a symbol of courage, strength, and

“
energy.
￮ The background has a picture of the Oxford dictionary which means
the book has a review of reading and writing in English.
￮ Hands that hold the world ball, meaning culture must still be held in
every knowledge learned.
￮ The sentence "Rings A Bell" symbolizes that English has entered
the Indonesian nation as a foreign language that can be learned and
does not get rid of the validity of Indonesian as a mother tongue.

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1 Source
Culture
￮ In this conversation, one of the girls describe
her house and she said her house has a
handycraft from Tana Toraja.

￮ Handicraft is an art activity that processes raw

materials from the surrounding environment to
be used as objects of value and traded as a
characteristic of the area and in this case the
area being intended is Tana Toraja in South
Sulawesi.

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￮ In this conversation, one of the girls told about
their Science teacher and she said that the
teacher is wearing batik and black pants with
carrying a pink purse.

￮ Batik is very famous traditional clothes from

Indonesia and usually teachers use Batik when
they are teaching at school.

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￮ There’s a boy describes his English teacher who
often reads good stories from different parts of
Indonesia.

￮ Folklore is a story that develops in every region

and tells the origin or legend that occurred in an
area; stories that come from the community and
develop in the community. Folklore is part of
fairy tales.

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￮ Some students describe that Indonesia has
various kinds of vegetables, fruits, spices, fish,
and animals as food meat.

￮ Indonesia is famous for its spices, many

Indonesian people export spices to countries that
have snowy seasons, then these spices are used
to warm their bodies when it snows.

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1 Target
Source
You can also split your
content
White Black
Is the color of milk and Is the color of ebony and of
fresh snow, the color outer space. It has been the
produced by the symbolic color of elegance,
combination of all the solemnity and authority.
colors of the visible
spectrum.

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1
International
Culture
 Big concept
Bring the attention of your audience over a key concept using
icons or illustrations
15
In two or three columns
Yellow Blue Red
Is the color of gold, Is the colour of the Is the color of blood,
butter and ripe lemons. clear sky and the deep and because of this it
In the spectrum of sea. It is located has historically been
visible light, yellow is between violet and associated with
found between green green on the optical sacrifice, danger and
and orange. spectrum. courage.

16
A picture is worth a
thousand words
A complex idea can be conveyed with just a
single still image, namely making it possible
to absorb large amounts of data quickly.

17
Want big impact?
Use big image.
18
 Lorem ipsum

Use diagrams
to explain
your ideas Lorem ipsum
congue

Lorem ipsum Lorem ipsum

19
And tables to compare
data
A B C

Yellow 10 20 7

Blue 30 15 10

Orange 5 24 16

20
 Maps

our office

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89,526,124
Whoa! That’s a big number, aren’t you proud?

22
89,526,124$
That’s a lot of money

185,244 users
And a lot of users

100%
Total success!

23
Let’s review some
concepts
Yellow Blue Red
Is the color of gold, Is the colour of the Is the color of blood,
butter and ripe clear sky and the danger and courage.
lemons. deep sea.

Yellow Blue Red

Is the color of gold, Is the colour of the Is the color of blood,
butter and ripe clear sky and the danger and courage.
lemons. deep sea.

24
You can insert graphs from Google Sheets 25
Mobile Show and explain your web,
app or software projects using

project these gadget templates.

26
Tablet Show and explain your web,
app or software projects using

project these gadget templates.

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Desktop Show and explain your web,
app or software projects using

project these gadget templates.

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Thanks!
Any questions?
You can find me at
￮ @username
￮ user@mail.me

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Credits
Special thanks to all the people who made and
released these awesome resources for free:
￮ Presentation template by SlidesCarnival
￮ Photographs by Unsplash

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Presentation design
This presentation uses the following typographies:
￮ Titles: Poppins Bold
￮ Body copy: Poppins Light
You can download the fonts at:
https://www.fontsquirrel.com/fonts/poppins

You don’t need to keep this slide in your presentation. It’s only here to
serve you as a design guide if you need to create new slides or
download the fonts to edit the presentation in PowerPoint®
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2
Extra
Resources
For Business Plans, Marketing Plans, Project
Proposals, Lessons, etc
Timeline
Yellow is the color of
Blue is the colour of the Red is the colour of danger Black is the color of ebony gold, butter and ripe White is the color of milk Blue is the colour of the
clear sky and the deep sea and courage and of outer space lemons and fresh snow clear sky and the deep sea

JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC

Yellow is the color of White is the color of milk Blue is the colour of the Red is the colour of danger Black is the color of ebony Yellow is the color of
gold, butter and ripe and fresh snow clear sky and the deep sea and courage and of outer space gold, butter and ripe
lemons lemons

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Roadmap
Blue is the colour of the Red is the colour of danger Black is the color of ebony
clear sky and the deep sea and courage and of outer space

1 3 5

2 4 6

Yellow is the color of gold, White is the color of milk Blue is the colour of the
butter and ripe lemons and fresh snow clear sky and the deep sea

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Gantt chart
Week 1 Week 2

1 2 3 4 5 6 7 8 9 10 11 12 13 14

Task 1

Task 2 ◆

Task 3

Task 4 ◆

Task 5 ◆

Task 6

Task 7

Task 8

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SWOT Analysis
STRENGTHS WEAKNESSES
Blue is the colour of the clear Yellow is the color of gold,
sky and the deep sea butter and ripe lemons

Black is the color of ebony and White is the color of milk and
of outer space fresh snow
OPPORTUNITIES THREATS
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 Business Model Canvas

Key Partners Key Activities Value Propositions Customer Relationships Customer Segments
Insert your content Insert your content Insert your content Insert your content Insert your content

Key Resources Channels

Insert your content Insert your content

Cost Structure Revenue Streams

Insert your content Insert your content

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Funnel
AWARENESS Insert your content

DISCOVERY Insert your content

EVALUATION Insert your content

INTENT Insert your content

PURCHASE Insert your content

LOYALTY Insert your content

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Team Presentation

Imani Jackson Marcos Galán Ixchel Valdía Nils Årud

JOB TITLE JOB TITLE JOB TITLE JOB TITLE
Blue is the colour of the clear Blue is the colour of the clear Blue is the colour of the clear Blue is the colour of the clear
sky and the deep sea sky and the deep sea sky and the deep sea sky and the deep sea

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 Competitor Matrix
HIGH VALUE 2

Competitor

Competit
or
Our company

Competitor

HIGH VALUE 1
LOW VALUE 1

Competitor

Competitor Competitor

LOW VALUE 2
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Weekly Planner
SUNDAY MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY SATURDAY

09:00 - 09:45 Task Task Task Task Task Task Task

10:00 - 10:45 Task Task Task Task Task Task Task

11:00 - 11:45 Task Task Task Task Task Task Task

12:00 - 13:15 ✔ Free time ✔ Free time ✔ Free time ✔ Free time ✔ Free time ✔ Free time ✔ Free time

13:30 - 14:15 Task Task Task Task Task Task Task

14:30 - 15:15 Task Task Task Task Task Task Task

15:30 - 16:15 Task Task Task Task Task Task Task 41

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