GUIDE IN

DEVELOPING CONTENT
& SCRIPTWRITING
FUNDAMENTALS
as presented by Prof. Elenita Que of UP – Diliman
and Prof. Jon Paul F. Maligalig of UP – College of Education

JO ANN KATHERINE Z.
JASAAN NATIONAL HIGH SCHOOL
VALLEDOR
DIVISION OF MISAMIS ORIENTAL
 GUIDE IN

DEVELOPING
CONTENT
as presented by Prof. Elenita Que of UP - Diliman

JO ANN KATHERINE Z.
JASAAN NATIONAL HIGH SCHOOL
VALLEDOR
DIVISION OF MISAMIS ORIENTAL
DEVELOPING CONTENT
 first step in writing a script
 organizing the content in a logical and progressive way
 conceptually related

Why? more meaningful

to make the information
easier to understand
How?
CHUNKING THE CONTENT
 break down information into bite-size pieces

Why?
 to work with the working memory
Information Processing Theory
4 STEPS IN CHUNKING THE CONTENT

Modules into Do a working

Start at the Chunk at the
lessons into memory
highest level screen level
topics check
STEP 1:

determine content hierarchy by using organizational strategies

 Alphabetical  Simple to complex

 Categorical  Sequential
 Cause and effect  Spiral
 Inherent structure  Subordinate to higher Level
 Order of importance  Whole to parts
STEP 2:
STEP 3:

1:1
 1 chunk of related information per screen
 1 content per slide
STEP 4:

LESS IS MORE
 Visuals and text in multimedia lessons lessen demands on the
working memory
FACTORS TO CONSIDER IN CHUNKING THE CONTENT

1 ATTENTION SPAN

2 PRIMACY / RECENCY EFFECT

3 CAPACITY OF WORKING MEMORY

1st FACTOR: ATTENTION SPAN

Rule of Thumb
AGE = ATTENTION SPAN
 the younger the age, the shorter the attention span
2nd FACTOR: PRIMACY / RECENCY EFFECT

 We remember BEST, that which is presented FIRST

 Second best that which comes last, and
 LEAST that which comes just the middle.
2nd FACTOR: PRIMACY / RECENCY EFFECT
3rd FACTOR: CAPACITY OF THE WORKING MEMORY

CAPACITY OF WORKING MEMORY IN NO. OF

AGE CHUNKS
Minimum Maximum Average
5 years old and 1 3 2
younger
Between 5 and 14 3 7 5
years old
14 years old and 5 9 7
older
Sousa, 2001
3rd FACTOR: CAPACITY OF THE WORKING MEMORY
PRIME-TIME 1 DOWN-TIME PRIME-TIME 2
0:00 – 0:12 0:13 – 0:14 0:15 – 0:20
Establishing the classroom or Practice use of the new Synthesizing what
context setting information / skill students learned or
Introducing the teacher applied
Giving feedback
Objective Summarizing Prime-
Purpose-setting Game / Ice breaker / Activity Time 1 and Down-time
connected to Prime-Time 1
Giving an overview of expected
outputs Reflecting on the lesson

Presenting the lesson: Concept Giving of assignment or

Development agreement
 SCRIPTWRITING
FUNDAMENTALS
as presented by Prof. Jon Paul F. Maligalig of UP –
College of Education

JO ANN KATHERINE Z.
JASAAN NATIONAL HIGH SCHOOL
VALLEDOR
DIVISION OF MISAMIS ORIENTAL
CONSIDERATIONS BEFORE WRITING THE SCRIPT

1 KNOW YOUR AUDIENCE

2 WRITE SOUND OBJECTIVES

1st CONSIDERATION: KNOW YOUR AUDIENCE

 Age group
 Grade level
 Interests
 Socio-economic status
2nf CONSIDERATION: WRITE SOUND OBJECTIVES

Be SMART
Simple
Measurable
Achievable
Realistic
Time-bound
SCRIPTS
 NARRATIVE SCRIPT (narrates what happens)
 STORYBOARD (illustrates the scenes)
 PRODUCTION SCRIPT (combines the narrative and storyboard)
SCRIPTWRITING TIPS
Dialogue should be in conversational language
KISS – Keep It Short and Simple
Write in the active voice
Simplify text, especially figues
SCRIPTWRITING TIPS
Audio and visuals MUST go together
Outline your script in a logical order
Take note of the running time:
• Narrative Video (Tutorial format) – 10 minutes
• Program (lesson) – 20 minutes
SAMPLE NARRATIVE SCRIPT
SAMPLE STORYBOARD
SAMPLE PRODUCTION SCRIPT
THE TEAM MEMBERS AND THEIR ROLES

SCRIPTWRITER / VIDEOGRAPHER CONTENT

ILLUSTRATOR VIDEO EDITOR
BROADCASTER / ANIMATOR EDITOR
• does • makes the • operates the • edits the • serves as the
audience storyboard camera video “quality
analysis, topic • manually • creates according to control”
research prepares the motion the script • sees to it that
• writes the graphics graphics • mixes audio the content is
script elements correct and of
• delivers the (voiceover good quality
broadcast and music)
Thank you!
REFERENCES