Online Education

Portal
 Freelance Academy
Faculty Name: Ankit Singh
Dr. Raj Kumar Singh (PGDM IIIrd
Professor Semester)
SMS Varanasi Roll No: PG/25/017
2019-21
 Introduction
• It will be a online portal for students to teach
about freelancing.
• It will support higher school & college students to
bear there expenses through earning there
pocket money.
• We will make awareness about this among
students as safe and positive part of income
• This will improve students skills like
communication, language working on
international projects.
Our Services
• Learning using advanced tools
• Freelancing Courses on different levels
beginners, intermediate, advanced.
• How to setup account on different payment
gateways
• Handle and working on international
projects.
• Service Branding
Offline Learning vs. E-Learning
• Offline Training • Online Training
• Distance learning is • Distance and flexible
not possible learning is possible
• Needed printed • Good alternative for
materials printed materials
Who are Freelancers?
• A freelancer is someone who doesn’t work for one
company full-time, but hired by different companies
for certain jobs.
• A freelancer may work part-time or full-time, because
they are not consider employers.
• Freelancers usually earn money on a per-job basis,
charging hourly or daily rates for their work.
Freelance work is usually short-term.
SWOT Analysis
Strength:

• We are educating people to earn money through there

skills.
• We are targeting a part-time income sector which is going
influence a large number of peoples.
Weakness:

• There is big problem of awareness we need to earn

trust and make them understand about this.
• The other problems are they will find other
alternatives to learn this for free .
SWOT Analysis
Opportunity:
• There is lot of opportunities for school & college
students they can earn pocket money through “Work
from Home”.
• The students will get practical exposure of working on
international projects and improve communication.
Threat:
• Our big threat is the world most video streaming site
“YouTube”. There contents are big threat to us
• Our other threats are other online education sites like
udemy, Coursera etc.
Segmentation
Demographic:

• Age: from 16 age to 26

• Education: 11th, 12th College Students
• Income: Low earning , no pocket money
Geographic:
• Zone: North & East
Psychographic:
• Interest: Learn international culture,
Improve communication
 Revenue Model
Total Funds Requirements:
• Online Portal : Rs.15,OOO/ p.an
(website)
• Marketing: Rs.30,000 (offline, online & social media
marketing
• Study Materials: Rs.20,000 Online study guide tutorials
:videos, terms & conditions , policies of various companies.
• Emergency Reserve: Rs.35,000/
• Total Funds Requirements: Rs.100,000/
Revenue Model
Source of income:
• Self
• Family
 K YO U
T HA N