The Techno Ball

Brendon Kilkenny
Sole OWnership
advantages/Disadvantages
I chose to be a sole owner because it was easy to set up and I control 100% of my business. I chose this business to be product
related based by the product (Techno Ball) because I thought it was very interesting. I also play soccer so I thought it would
mix in well as a business product.

Form for sole ownership-https://www.irs.gov/pub/irs-pdf/f1040.pdf

Advantages-

● Less paperwork to get started.

● Easier processes and fewer requirements for business taxes.
● Fewer registration fees.
● More straightforward banking.
● Simplified business ownership.
Disadvantages-
● Owners are fully liable.
● Self-employment taxes apply to sole proprietorships.
● Business continuity ends with the death or departure of the owner.
● Raising capital is difficult.
Business Location
The Techno Ball

Business is located

on in an open area

between busy

Stacy Road &

North Watters Road,

Allen,TX 75013.
Product Description
Techno ball- The Techno Ball is a multi-factor soccer ball that allows anyone to track the touches, speed, and curve of the
techno ball. It also has the ability for you to connect the ball to your phone using the techno ball app in order to track these
abilities. The ball connected the app also allows for the techno Ball to gather data on how hard it was hit, the flight trajectory
that it took, and where exactly the player made contact. The Techno ball can be used for training on the daily basis from being
a kid to an pro playing soccer. It will also help athletes improve their handling skills thanks to the Techno Ball technology.
This ball is better then the smart ball and DribbleUp ball because its has the futures I mentioned with both these balls
combined to make the ultra technologistic ball which is the Techno Ball.

What the Techno Ball Tracks within the app-

● Strike point
● Speed
● Spin
● trajectory
 Items needed to run this business
Selling Needs
● Multiple products of Techno
Ball to show in store as ad
● Flyer
● Commercial ad
● App ad on phone
● Video of how the Techno ball
works to display in stores or
online social media.
Building Needs Miscellaneous Needs
● Business name over the ● Register to check out
building ● Logos of my brand around the
● Employees store
● Shelves to set the products up ● Extra packaging/ storage for the
for sale products
● Phones to show customers how ● Computers to keep track of
inventory, purchases, etc
the ball works/connects to app
or phone ● Regular soccer balls to compare
● Inventory of techno balls quality of techno ball to it.

My business relies on advertising and how many soccer player want to improve their skills with the
Techno ball to become the best.
 Floor plan

Check Demo area or mini soccer

out field to try out the office
Techno ball

Storage
enter/exit

Techno ball Display of

products phone connecting
to techno ball Break room
 Employees
● I will hire a total of 18 employees
● 6 of the 18 will be the checker who helps check out customers for their
purchases.
● The other 6 of 18 will be display/shop assistant to help people to see Need a job? We’re hiring, come get a job
what into while looking into the Techno Ball. as an assistant shopper at The Techno
● I will have 2 managers while there will be one of them always in store Ball store to help employees and to be
during work hours. the best salesperson with non-
● The last 4 of 18 employees will be on the mini soccer field to help comparable employee discounts and
demo customers with the techno ball to try it out. flexibility.
● The employee qualifications i'm looking for is someone that is
outgoing, has great communication skills, and can be a great
salesperson, good work ethic, flexibility and honesty on the job
The Techno Ball social responsibility
The Kicks for Kids project is a kids program to help children learn how to play and
improve in soccer.

● My business will participate in this project by having kids learn how to do skills with
The Techno ball and connect to their phone through the app to improve.
● The project will help the community and my business grow as well kids being able to
improve in the sport they love with the best soccer ball equipment possible.
● This project will also allow for more soccer players to obtain the ball while trying it
out in the project and make my business more recognizable.
Projected start up cost budget
● Building is 1000 square feet = around $100,000
● Land of 1 acre = $2554
● Equipment = $3000
● Supplies = $1500
● Furniture = $2500
● Staff = $5000 to start off with
● Products cost $125 to make which 100 products in store= $12,500
● Mini soccer field = $3000
● Overall start up cost budget =$130,054
Target audience
● Ages 4+
● Our target audience is anyone who plays soccer or wants to develop more skill to become a
better player.
● Male or female
● Any occupation, nationality, ethnic background, sexual orientation are all beneficial to this
business.
● The type of customer that will buy my product is soccer players. They will want to buy my
product because it isn't like a normal soccer ball it is a Techno Ball. This ball helps any player
develop skill quickly to become the best soccer player they want to be.
● The type of image I want to convey for this product is to make it have the best colors, brightness
and design to make it look like a shooting star going up to the clouds because sky's the limit for
this product.
 7 days without
playing soccer

Advertising plan and slogan with the Techno

Ball makes one
weak.

● I will advertise my business product through online social media ads

on instagram, youtube etc.
● I will also advertise my product outside my store and in busy public
places around it.
● Advertising at a public park or soccer field would be smart too
because of soccer players being there to be interested in my product.
● I will advertise my business by using my flyer and slogan.
● Slogan- 7 days without playing soccer with the techno ball makes
one weak.
Advertising