AMARTHA MICROFINANCE

WHO ARE THE

TARGET CUSTOMER?

Amartha’s main target group is

WHAT IS AMARTHA? working age mothers with
dependents. The other target are
small business.
Amartha’s focus is on advancing
financial services to micro and
small business (UMKM) through a
peer-to-peer business model in
rural areas of Indonesia. 

WHAT VALUE AMARTHA
OFFER TO THE INVESTOR?
 Amartha gives you the
opportunity to get connected
with rural micro-enterprise
through lending, getting
profitable return, and add social
impact to your investment
WHAT VALUE AMARTHA
OFFER TO THE INVESTOR?
 Amartha provides money to be
borrowed, which come from the
investors. The borrower will be
grouped into one cluster called
the Assembly. The group
consists of 15-25 individual
borrowers who live nearby.
 HOW AMARTHA H OW MUCH VA LUE A MA RTHA
DELIVER THEIR VALUE? G ET FRO M CU STOMER?

Amartha connect micro-

With many testimonials from the
entrepreneurs in the remote areas
borrower, making Amartha
with individual investors who are
increasingly known to many
interested in making financial profit
people and many investors
while at the same time providing
social impact
SALON BY HOUZCALL
 WHAT IS SALON BY WHO ARE THE TARGET
HOUZCALL? MARKET?

SALON by Houzcall is a mobile Women who do not have time

application which provides you best to take care of themselves
quality service and a special
experience: pampered by standarized
hairstylists without having to walk
out of your house.
 WHAT VALUE THEY
OFFER?
Provide good service by
using quality beauty products
sourced from the U.S and
Europe.
HOW MUCH VALUE SALON
BY HOUZCALL GET FROM
CUSTOMER?
Best service quality, professional
and standardized hairstylist
HOW THEIR DELIVER
THEIR VALUE ?
Salon by Houzcall get customer
trust, customer trust impacted by
customer satisfaction which
proved that customer satisfy with
their service