BUSINESS CONCEPT

PROPOSAL
PREPARED BY:

Team Leader: Eviota , Miriam Joy L.

Ass. Team Leader: Baluyot, Christine Mae E.
Members:
1. Marcelo, Patricia Danielle
2. Paragas, Cassandra
3. Revadavia, Sophia Joy
Professor: Dr. Joanna Marie Pina S. De Manuel
 PROPOSED PRODUCTS
Mode of selling: ONLINE

PRODUCT PRODUCT PRODUCT

1 2 3

Chocolates: Kutkutin: Tote Bag :

Ciocolatto Bitsy uTOTE Bag
 CIOCOLATTO
FEATURES BENEFITS
Special add-ons (rose and letter) Spend less time with Brings delightful
Retail packs can be reselled. gift present
Can choose/ personalized kind of  preparation
chocolates preferred by the customer.
Provides significant
 Wide range of options health benefits
 Assorted kinds of chocolates
 Made for special occasions
1. Ciocolatto  
Supplier 1 Supplier 2 Supplier 3
Supplier location SJR online shop: fb Ohsomegoodies: fb Landers

Product cost  Retail Packs Assorted Chocolates • Retail Packs • Retail Packs
-Funsize: 90php(10pcs) -Funsize: -Funsize:
(supplier price) -Minis: 70php(10pcs) 90php(10pcs) 90php(10pcs)
Candies- 8php(10pcs) -Minis: 70php(10pcs) -Minis:
70php(10pcs)

Mark-up   Retail Packs Assorted Chocolates   Retail Packs   Retail Packs

-Funsize: 5php(10pcs) Assorted Chocolates Assorted Chocolates
-Minis: 5php(10pcs) -Funsize: -Funsize:
Candies-2php(10pcs) 5php(10pcs) 5php(10pcs)
-Minis: 5php(10pcs) -Minis: 5php(10pcs)

YOUR selling price  Retail Packs Assorted • Retail Packs • Retail Packs
Chocolates Assorted Chocolates Assorted Chocolates
-Funsize: 95php(10pcs) -Funsize: -Funsize:
-Minis: 75php(10pcs) 95php(10pcs) 95php(10pcs)
Candies-10php(10pcs) -Minis: -Minis:
75php(10pcs) 75php(10pcs)
 1. Ciocolatto   Supplier 1 Supplier 2
We add option to offer other than having retail SJR online (for Chocolates) Ohsomegoodies (for Chocolates)
packs. We repackage chocolates to offer variety
Supplier Pasig Palengke (for Packaging) Baker Shop @Kapasigan (for
of products in one, that are perfect for gifts of location Packaging)

any occasions. Ciocolatto in a BOX.   Assorted Chocolates- worth 99php    Assorted Chocolates- worth
Product cost  Packaging expenses – worth 41php 99php
(supplier price) Total: 140php  Packaging expenses – worth
41php
Total: 140php

  55php    55php

Mark-up
w/ discount for 3boxes & above
orders: 40php each box.

  195php for 1box  195php for 1box

YOUR selling
price DISCOUNT for 3boxes & above DISCOUNT: 180php for 3boxes
orders: 180php each box. purchase.

Additional 40php for a rose & a

personalized letter.(optional)
1. Ciocolatto

Target Market: Competitive Advantages:

 Anyone  Wide range of available bundle and packages

 Children  We do presentable and unique packages

 Teens  Customer can personalized packages

 Adults  E-payment

 Sanitized packaging

 Quick response of sellers

 BITSY
FEATURES BENEFITS
Resealable packaging
Can share with Good sources of fat,
Instant/ on-the-go snack everyone fiber, protein, vitamins
Social snack and minerals
Less waste materials
Portion Control
 Wide range of options Convenient to eat

 Offers variants in 1 anywhere

 Recyclable Packaging
2. BITSY  
Supplier 1 Supplier 2 Supplier 3
Supplier SJR online shop: fb Pasig Palengke ---
location
Product cost  Retail Packs  Retail Packs  Retail Packs
(supplier price) - Mani – 10php - Mani – 10php - Mani – 10php
- Sweet Beans – 10php - Sweet Beans – 10php - Sweet Beans –
- Dilis – 12php - Dilis – 12php 10php
- Sweet Sampaloc – - Sweet Sampaloc – - Dilis – 12php
15php 15php - Sweet Sampaloc
– 15php

Mark-up   2php per pack    2php per pack   2php per pack
YOUR selling  Retail Packs  Retail Packs  Retail Packs
price - Mani – 12php - Mani – 12php - Mani – 12php
- Sweet Beans – 12php - Sweet Beans – 12php - Sweet Beans –
- Dilis – 14php - Dilis – 14php 12php
- Sweet Sampaloc – - Sweet Sampaloc – - Dilis – 14php
17php 17php - Sweet Sampaloc
– 17php
  
2. bitsy Supplier 1 Supplier 2
Supplier location SJR online (for Kutkutin) Pasig Palengke (for Kutkutin)
We add option to offer other than having retail Pasig Palengke (for Packaging) Baker Shop @Kapasigan (for
packs. We repackage Kutkutin to offer variety of Packaging)
products in one, that are perfect for gifts of any
Product cost   Kutkutin packs- worth 100php    Kutkutin packs- worth
occasions. Bitsy in a BOX.  Packaging expenses – worth 100php
(supplier price)
40php  Packaging expenses – worth
Total: 140php 40php
Total: 140php

Mark-up   40php 40php

w/discount for 3boxes & above w/discount for 3boxes &

orders: 30php above orders: 30php

YOUR selling price   180php for 1box   180php for 1box

DISCOUNT for 3boxes & above DISCOUNT: 170php for

orders: 170php each box 3boxes purchase.

Additional 40php for a rose & a

personalized letter.(optional)
2. Bitsy

Target Market:
 Adults
Competitive Advantages:

 Offering assorted bundled packages

 Easy transaction (E-payments)

 Responsive to consumers

 Packages are sanitized

 uTOTE Bags
FEATURES BENEFITS
It’s washable Trendy
Lightweight
Affordable  Easy storage of
valuable things
 Durable and Smooth Eco-friendly
It’s natural.
Offers variety of designs to choose from.

Ideal for imprinting

3. Utote bags  
Supplier 1 Supplier 2 Supplier 3
Supplier location John and David Apparel Tolits Printing Shop Landers
@LG Mall @Pinagbuhatan

Product cost   100php each   100php each   100php each

(supplier price)

Mark-up   50php    50php   50php

w/ discount for 3orders w/ discount for w/ discount for
& above: 30php 3orders & above: 3orders & above:
30php 30php

YOUR selling  150php each  150php each  150php each

price 3bags & above orders: 3bags & above 3bags & above
130php each orders: 130php each orders: 130php
each
3. Utote bags

Target Market: Competitive Advantages:

 Sanitized product and packaging
 Students
 High-quality
 Professionals
 Affordable
 Consumers who loves minimalist design  Responsive to consumers
 Eco-friendly
 Minimal and aesthetically pleasing designs
 Letters/ text can be personalized
 Limit waste on streets. (No plastic)