Bisnis Model

(Customer Relationship, Customer Segments, Channels,

11
Modul ke:
Revenue Stream)

Fakultas
MKCU

Program Studi
Seluruh
Program Studi
Business Model Canvas
 Partners

• Who are the key partners and suppliers needed to

make the business model work?
• Key partners
– What key activities do they perform?
• Key suppliers
– What are we buying from them?
 04-Jan-2019
The business model Canvas ROC Iteration #1

Key Partners Key Activities Value Proposition Customer Relationship Customer Segments

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 Resources, Activities, Costs

• What are the most important assets required to make

the business model work?
– Physical: machines, vehicles
– Financial: raising money, credit
– Human: programmers, designers, managers

• What are the costs to operate the business model?

– Fixed: rent, machinery
– Variable: wages, utilities, materials
 04-Jan-2019
The business model Canvas ROC Iteration #1

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 04-Jan-2019
The business model Canvas XYZ Company Iteration #1

Key Partners Key Activities Value Proposition Customer Relationship Customer Segments

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Brainstorming Rules from IDEA
1. Defer judgment
2. Encourage wild ideas
3. Build on the ideas of others
4. Stay focused on the topic and process….seriously
focused
5. One conversation at a time
6. Be visual
7. Go for quantity Stick to the rules!
Work quickly and List the ideas!
No idea is refused!
Business Model Canvas -
Key Partners Key Activities Value Propositions Customer Customer Segments
Relationships

Key Resources Channels

Cost Structure Revenue Streams

http://www.businessmodelgeneration.com
 The Business Model Canvas
Key Partners Key Activities Value Proposition Customer Customers
• Who are our key • What key activities do our • What value do we • How do we get, keep
Relationships
partners? value propositions deliver to the customer? • and grow customers?
How do we get, keep and
• Who are our key require? • Which one of our • Which customer
grow customers?
suppliers? • Our distribution channels? customers’ problems are relationships have we
• Which customer
• Which key resources • Customer relationships? we helping to solve? established?
relationships have we
are we acquiring from • Revenue streams? • What bundles of • How are they integrated
established?
our partners? products and services with the rest of our
• Which key activities
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do partners perform? Here segment? business model? • How costly are they?
• Which customer needs • How costly are they?
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• What is the minimum Here Here
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Key Resources
• What key resources do our Channels
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• Our distribution channels? do our customer
• Customer relationships? segments want to be
• Revenue streams reached?
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Cost Structure Revenue Streams

• What are the most important costs inherent to our business model? • For what value are our customers really willing to pay?
• Which key resources are most expensive? • For what do they currently pay?
• Which key activities are most expensive? • What is the revenue model?
• What are the pricing tactics?
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Business Model Canvas -
Key Partners Key Activities Value Propositions Customer Customer Segments
Relationships

Key Resources Channels

Cost Structure Revenue Streams

Social & Environmental Cost Social & Environmental Benefit

http://www.businessmodelgeneration.com
Tugas 11

• Buatlah Bisnis Canvas Model lengkap

 Terima Kasih
Sukarno Bahat Nauli, S.Kom, M.Kom