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Unit 3 The External Assessment
Unit 3 The External Assessment
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Note: The ratings values are as follows: 1 = response is poor, 2 = response is average, 3 = response is above average, 4 = response
is superior. As indicated by the total weighted score of 2.20, Company 3 is performing worst. Only 8 critical success factors are included
for simplicity; in actuality, however, this is too few. The template asks that 12 factors be included and to tailor factors to a given industry.