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Impact of COVID – 19 on

E-commerce INDIA
Good Impacts of COVID – 19 on E-commerce INDIA

According to market analysis conducted prior to the


Covid outbreak, India's e-commerce business would
expand to $200 billion by 2026. Following the epidemic,
recent statistics imply that the 200 billion dollar goal may
be met much sooner than expected, owing to an
increase in consumers choosing for online deliveries due
to fears of infection if they leave their homes. The e-
commerce industry is being influenced on both the
supply and demand sides, and although some businesses
are able to adapt and respond to the changes, others are
unable to do so due to the nature of the restrictions
imposed.
While increasing online sales is one thing, the
Covid-19 scenario has also resulted in supply
chain disruptions, understaffed customer
support, and other issues. This has a direct
impact on the profit margin on the internet.
During the global lockdown, it appears that 38
percent of ecommerce decision-makers saw an
increase in their online profit margin, while a
comparable amount (40 percent) saw no
change. Only 15% of those polled said it had
become worse.
75 percent anticipate to keep or
grow their internet purchasing after
the outbreak. We wanted to test if
the rise in online buying that we've
seen since the commencement of
the COVID-19 situation will continue
once the crisis ended. Fortunately,
51 percent indicated they intended
to shop online as least as much as
they do now following the epidemic,
and 24 percent said they anticipate
to increase their online shopping.
Other ecommerce categories.

In addition to groceries, ecommerce


encompasses a large range of products
from a variety of areas. The COVID data
on online shopping behavior has been
updated frequently by Common Thread
Collective, as shown in the chart below.
While ecommerce performance isn't
typically improving or declining,
segmenting the data by vertical reveals
more information.
BAD IMPACTS OF COVID – 19 ON E-
COMMERCE INDIA
However, the impacts of COVID-19 pandemic are
not one-sided; they are in fact double-sided. On
one hand E-Commerce is experiencing a boom in
production and earning unimaginable profit while
on the other hand these businesses are facing new
tax impositions that is a great hurdle for them to
tackle as it will reduce the selling rate.
Then the problems that are causing great
troubles in the normal running of E-Commerce
business is the delay in delivering the products
to the customers and the process of shipping is
also badly affected because of the restrictions
on vehicles.
Moreover there is an unexplainable burden
on the certain branches of this industry that
it is really tough for the employees to
handle the outnumbered influx of the
customers especially the food related
sectors.
Another issue that the E-Commerce business
is facing is that people who are new to this
domain are unable to understand the pros and
cons of this delicate business, and the
transition from the physical business to the
digital one is difficult to digest. Not only
beginners, but trading companies with
extensive exposure to E-Commerce are also
experiencing difficulties as a result of issues
such as delayed payments.
THANK YOU

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