Investor survey

Methodology

Sampling of stage type, stratified, with delimitation of the area of ​interest by two parameters: number of employees (the minimum allowed value was 20
employees at the level of 2017) and the activity field: mainly companies appreciated as being part of the area of ​high value added companies.
According to the requests of April 6, 2019, the companies with high added value were the following (NACE, 2 digits): culture/creative industries: 90, medical
services: 86; private education: 85; HR services: 78; outsourcing/BPO services: 82; legal and accounting services: 69; management and consulting services: 70;
architectural and engineering services: 71; R&D services: 72; advertising services: 73; other professional services (photos, translations): 74; veterinary services:
75; real estate transactions: 68; banking services: 64; insurance services: 65; financial services (stock exchanges, brokerage): 66; publishing services: 58; media
services: 59 and 60; telecommunications: 61; IT services: 62; air transport: 51; energy: 35; chemical industry: 20; pharmaceutical industry: 21; electronic industry:
26; electrical equipment industry: 27; machinery and equipment industry: 28; auto industry: 29; airline industry: 30; oil extraction industry and related services:
06. For the presentation of results, this category of companies will be highlighted.

The data collection was carried out in May, by mixed means: face-to-face, by telephone or online, the degree of difficulty of the survey being a high one, with an
average rate of return of 4.8 and a rejection rate of 83%. A total of 500 complete questionnaires were completed, which corresponds to a statistical error margin
of +/- 4%, for a 95% confidence interval. In accordance to the requests, the questionnaires were completed at the company management level.
All the requested fields were covered. Several "response letters" mentioning various problems or solutions were received during the data collection. As they did
not fully cover the issues proposed in the questionnaire, the answers were not processed in the quantitative report, but they will be used in the qualitative
research.

2
Choosing Bucharest
AVERAGE AT VAM FOREIGN MIXED ROMANIAN

The domicile of the owners 35% 47% 33% 12% 19% 42%

Quality of workforce 15% 6% 17% 24% 16% 14%

Access to the national retail market 15% 23% 14% 20% 21% 13%

Access to the local retail market 12% 6% 13% 10% 10% 13%

Existence of customers or suppliers in the 9% 3% 9% 14% 7% 8%

area
Access to the European market 4% 3% 4% 6% 3% 4%

Access to market in neighboring countries 3% 5% 2% 4% 3% 2%

Low taxes 2% 2% 2% 2% 12% 0%

Low cost of labor 1% 0% 2% 2% 7% 0%

Other reason 4% 5% 4% 6% 2% 4%

Other reasons include: the history of the company,

the fact that Bucharest is the Capital and the fact
that it is a university city.
3
The main disadvantages of Bucharest
AVERAGE AT VAM FOREIGN MIXED ROMANIAN

Traffic congestion 61%  62%  61%

 59%  46%  64% 
Deficient infrastructure 54%  48%  56%
 56%  43%  57% 
Excessive bureaucracy in the public sector 46%
 26% 50%
 48%
 35%  49%

High taxes 33% 32% 34% 32% 30% 34%

Availability of workforce 29% 38%  27% 39% 23% 28%

Raising wages 26% 25% 26% 32% 33% 23%

Reduced quality of life 15% 6% 17% 13% 26% 13%

Deficit of land and office space 14% 18% 14% 15% 26% 12%

Great distance from Western Europe 5% 11% 4% 7% 7% 5%

Other reason 1% 1% 2% 3% 1%

Up to three choices. Weight> 100%

Other disadvantages include: high competition, pollution, the lack of funding from
European funds of the Bucharest-Ilfov region, especially for research-development-
innovation.
4
 Workforce
How do you value the workforce in Bucharest in relation to the following characteristics?
(Comparison of averages from 1- low level to 3- high level)

AVERAGE AT VAM FOREIGN MIXED ROMANIAN

The level of theoretical training 2.17%

b 2.40 2.13 b 2.37 2.27 2.11
The level of practical training related
to the needs of the company 2.16% b 2.32 2.13 2.06 b 2.34 2.14

Salary expectations 2.57% 2.53 2.58

b 2.65 2.45 2.58

Loyalty to the company / firm 2.12% 2.11 2.12 2.06 b 2.26 2.09

Ease of recruitment 1.82% 1.64

b 1.85 1.65 1.97 1.82
Discipline of work (adherence to the
schedule, deadlines, commitments,
etc.)
2.19% 2.10
b 2.21 2.15
b 2.32 2.17

b Statistically significant differences from the average

5
Recruitment
What type of employee do you have the biggest recruitment difficulties with?
Staff with technical skills
32%
AVERAGE AT VAM FOREIGN MIXED ROMANIAN
Skilled workers 27%
Personnel with technical skills (engineers,
IT-artists, artists) 32%
b 33% 32% b 48% 17% 33%

Staff with economic skills

17%
Skilled workers 27% b 52% 23% 19% 25% 29%

Staff with economic skills 17% 7% 18% 9% 18% 17%

Unqualified workers 17% Unqualified workers 17% b 30% 15% 9% 25% 17%

Staff with medical skills 15% 10% 16% 11% 14% 15%
Staff with medical skills
15% Management staff (managers) 14% 10% 15% 11% 17% 14%

Staff with legal studies 13% 7% 15% 17% 9% 14%

Management staff
(managers) 14% Staff with humanities (foreign languages, 6% 1% 7% 9% 7% 6%
art, human resources, sociology, etc.)

Staff with legal studies 13%

13%
of employers have no difficulty with staff
Staff with humanities recruitment
6%
6
 Workforce distribution. Commuting
Number of employees in Bucharest in 2018
%
11 % Share of employees in total sample

14,815 10 ( % Share of commuting employees

%

7,782

35% Share of companies that Average share of commuting

19% have commuters employees
4,001

10% 7,224 48% 10%

14 %

17%
10%

10
%
9%
4,211

12 3,868
%

8%
7
 RDI
What kind of research-development-innovation activities are carried out and how?

AVERAGE AT VAM FOREIGN MIXED ROMAINAN

Through its own RDI center 71% 77% 70% 86% 44% 80%

process-related:
11% Through the RDI centers in
other countries of the parent 8% - 9% 7% 29% -
company
service-related:
product-related:
31%
58% Through collaboration with
universities and research 16% 23% 15% 7% 20% 15%
institutes from abroad

Through collaboration with

universities and research 5% - 6% - 7% 5%
institutes in Romania

8
 Community involvement
In what areas would the company be willing to engage in community life activities?

Not interested 24%

Promoting education 23%

Supporting social causes 20% AT VAM FOREIGN MIXED ROMANIAN

Not interested 41% 22% 24% 26% 24%

Supporting cultural and sporting projects 14%
Promoting education 18% 24% 26% 26% 22%
Health promotion 14% Supporting social causes 19% 20% 19% 21% 20%

Promoting entrepreneurship 12% Supporting cultural and sporting projects 7% 15% 15% 14% 14%
Health promotion 12% 14% 19% 10% 14%
Beautification of the city 9% Promoting entrepreneurship 23% 11% 9% 10% 13%

Beautification of the city 4% 10% 6% 10% 10%

Supporting civil society 7%
Supporting civil society 4% 8% 13% 7% 7%
Digitizing the city and the public services 7% Digitizing the city and public services 6% 7% 7% 8% 6%

Other activity: environment and ecology 1% 1% 1% 1% 1%

Other activity: environment and ecology 1%