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    Swot of Pepsi

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    Tukir Mahmud Khan Utshab
    PepsiCo has a strong global presence across 200 countries but relies heavily on carbonated soft drinks and packaged foods, leaving it vulnerable to changing consumer preferences for healthier options. The document recommends that PepsiCo diversify its product portfolio to include more healthy alternatives like milk and vegetable shakes, and exploit growth in other segments like sportswear, to address weaknesses in its marketing and appeal to increasingly health-conscious consumers worldwide.

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    Swot of Pepsi

    Uploaded by

    Tukir Mahmud Khan Utshab
    22 views2 pages
    PepsiCo has a strong global presence across 200 countries but relies heavily on carbonated soft drinks and packaged foods, leaving it vulnerable to changing consumer preferences for healthier options. The document recommends that PepsiCo diversify its product portfolio to include more healthy alternatives like milk and vegetable shakes, and exploit growth in other segments like sportswear, to address weaknesses in its marketing and appeal to increasingly health-conscious consumers worldwide.

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    swot of Pepsi

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    PepsiCo has a strong global presence across 200 countries but relies heavily on carbonated soft drinks and packaged foods, leaving it vulnerable to changing consumer preferences for healthier options. The document recommends that PepsiCo diversify its product portfolio to include more healthy alternatives like milk and vegetable shakes, and exploit growth in other segments like sportswear, to address weaknesses in its marketing and appeal to increasingly health-conscious consumers worldwide.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pptx, pdf, or txt
    22 views2 pages

    Swot of Pepsi

    Uploaded by

    Tukir Mahmud Khan Utshab
    PepsiCo has a strong global presence across 200 countries but relies heavily on carbonated soft drinks and packaged foods, leaving it vulnerable to changing consumer preferences for healthier options. The document recommends that PepsiCo diversify its product portfolio to include more healthy alternatives like milk and vegetable shakes, and exploit growth in other segments like sportswear, to address weaknesses in its marketing and appeal to increasingly health-conscious consumers worldwide.

    Copyright:

    © All Rights Reserved
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    Download as pptx, pdf, or txt
    of 2

      

    Strong Global Presence: 200


    countries across the world.
      Highly Diversified Portfolio : PepsiCo S
    has 22 brands
     Weak marketing to health-conscious
    consumers
     Exploit benefits in other segments
    w  Over dependency on carbonated soft
    drinks and packaged foods
    by diversifying its products portfolio, such
    as sportswear
      Increasing number of health-conscious o
    consumers by broadening product lines
    to include healthy options such as milk or
     Profitability and market share are
    vegetable-based shakes. T threatened by stiff competition
    Net Profit
    2020 7,120 million US $
    2019 7,1314 million US $
    2018 12,513 million US $

    Revenue
    2020 70,372 million US $
    2019 67,161 million US $
    2018 64,661 million US $

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