Qualcomm

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BUSINESS MARKETING

TOPIC - QUALCOMM

SUBMITTED TO - DR. SHAIL SHREE SHARMA SUBMITTED BY - PRATHAM SHARMA


SAPNA SHARMA
VIPRA MORE
About Qualcomm
• Qualcomm is a global leader in the development and
commercialization of foundational technologies that help power
the modern mobile experience. From network equipment and
broadband gateway equipment to consumer electronic devices,
we help billions of people around the world connect, compute
and communicate.
• In July 1985, seven individuals joined together in a vision that began
what is now Qualcomm.
• Qualcomm deals at various platforms like mobile, laptop, VR,
automotive, IOT, wearables etc.
Executive Team

Steve Mollenkopf
Chief Executive Heather Ace
Officer, Qualcomm Executive Vice President, Human
Incorporated Resources, Qualcomm
Incorporated
Brian Modoff
Cristiano R. Amon
Executive Vice President, Strategy and
President, Qualcomm Incorporated Mergers & Acquisitions, Qualcomm
Incorporated
Alexander H. Rogers
Akash Palkhiwala Executive Vice President and
Executive Vice President and Chief President, Qualcomm Technology
Financial Officer, Qualcomm Licensing, Qualcomm
Incorporated Incorporated
Business Units
• Qualcomm Technologies Licensing
• Qualcomm CDMA Technologies
• Qualcomm Strategic Initiatives
• Qualcomm Internet Services
• Qualcomm wireless business solutions
• Qualcomm Technology and venture
• Qualcomm Government technologies
• Qtest & Deployment Products
Platforms Qualcomm Deals At
✔Mobile
✔Laptop
✔Virtual Reality
✔Automotive
✔Wearables
✔Consumer Electronics
✔Networking
✔IOT
Products

By Technology By Application
• 5G • Audio
• Artificial Intelligence • Automotive
• Bluetooth • Camera
• Modems- RF System • Laptops
• Processors • Networking
• WiFi • Smartphones
• Quick Charge • Smart Cities
• Smart Homes
• Wearables
• Virtual Reality
• IOT
Competitors
⮚At Mobile Phone Platform ⮚At Processor/Semiconductors

• Huawei • Mediatek
• HTC • Samsung Exynos
• Nokia • Intel
• Samsung
Customers
❖ Automotive - Fiat, Honda, Toyota, Tesla, Tata motors etc.

❖ Communication - Cincinnati Bell Inc., Cellcom Israel ltd., Spectrum


global, Tata communication ltd., Vodafone etc.

❖ Software programming - Adobe, Autodesk, Dropbox, Infosys,


microsoft etc.

❖ Computer Hardware - Dell, Fitbit, Scandium, Novatel, Sandisk


❖ Media & Cable broadcasting - After master, China media ltd., Crown
media, Dish network, Fox corporation, Netflix, Starz, Time warner,
Viacom.

❖ Semiconductors & Processors - Samsung, Oneplus, Oppo, Vivo,


Nokia etc.

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