Sector in India: Presented By: Shankar Annie Avinash Baljeet Rakesh Mazhar Anubhav

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SECTOR IN INDIA

Presented by:
Shankar
Annie
Avinash
Baljeet
Rakesh
Mazhar
Anubhav
INTRODUCTION TO INDIAN HEALTH SECTOR

Before independence
 Traditional practitioners contributed to the medicinal needs of society.
 medicinal properties of plants and herbs were used for treatment.
colonial rule changed the scenario hospitals managed by Christian
missionaries took centre stage.
After independence
 Contribute 5.2% of GDP….3rd largest growing sector in India
 Market-$40 billion…expected to grow to $150 billion by 2015
 Government has created special visas for medical tourisms.
The Indian health center consist of
Medical care providers like physicians, specialist clinics, nursing homes,
hospitals.
 Diagnostic service centres and pathology laboratories.
 Medical equipment manufacturers.
 Contract research organizations (CRO's), pharmaceutical manufacturers
Growth drivers
 Growing middle class
 Rising income
 Growing and aging population
 Growing urbanization
 Growing medical tourism
 Healthcare insurance penetration
70 60
US$ bn
% of GDP
60
Per Capita 50

50
40
40
30
30
20
20

10 10

0 0
2005 2006 2007 2008 2009
Key Opportunity Segment

Hospital Services Medical Tourism Tele Medicine


Leading Country 80% conc. in Urban, 73% resides
Est. USD 1-2 Billion/2012 in rural.
Growth-30%/Yr Exponential growth in Info &
USA-Saves Cost, Canada-long Telecomm, making India highly
appointments, Britain-National competitive.
Health Service Wait Govt. & Public Sector Initiatives
Leading Players-Wockhardt,
Fortis, MaxHealthcare, Asian
Heart, Apollo
Medical Devices

Pathology Services
Health Insurance
Source- E &Y 4
Public & Private Hospitals
World Health Organisation (WHO)
 Promoting Development
 Fostering health security
 Strengthening health systems
 Harnessing research, information and
evidence
 Enhancing partnership
 Improving performance
Health Products
The Indian Health Scenario

 Total Expenditure on health in India is nearly 6% of the


entire GDP
 Government spending is less than 25% against the average
spending of 30-40 % in other developing countries.
 Indian health insurance industry stands at INR 5,125
crores with only a small Section of the total population
(around 2%) being covered so far.
 CAGR of around 35 % (FY2002-08)
 Health Insurance industry in India is one of the fastest
growing segments.
India Health Insurance Market Size &
Growth Rate
Market Size: (INR) - Crores

6000

5125
5000

4000
CAGR – 35% 3209
3000

2222
2000 1732
1354
1004
1000 761

0
FY 2002 FY 2003 FY 2004 FY 2005 FY 2006 FY 2007 FY 2008

Market Size: (INR) - Crores


Pillars of change and Enablers for growth – Health Insurance

Pillars of Enablers for Outcom


Change Growth e

Consumer Awareness
Product & Pricing
Standardization of Health Innovation
care costs and Accreditation
norms
Healthy
Technology Vibrant
Healthcare Infrastructure
India
Data & Information Exchange
Channel Innovation
SPA-The new age health destination

Estimated market size of spas in India: Rs. 11,000


crores,
 Estimated annual growth rate of 25 to 35%

 Rs 60 lakh to 1.4 crore: Investment required

 1 to 1.5 years: Time required to break even.

Source: Ernst and Young audit report for Ficci


Health food and drinks
 India’s nutrition industry is generating US$6.8 billion in annual
revenue, and this number is expected to nearly double in the next five
years .
 There has been a boost in the production and consumption of various
health foods which inclues cornflakes; honey; brahmi
 In addition to these; certain diet supplements like- sugarfree ; vitamin
supplements; have been able to achieve a substantial market share.
 Drinks like- Horlicks; Boost; Viva; Maltova are the leaders in the
Indian health drink market.
 Further; Complan; Glucon D from Heinz India and Cadbury India’s
Bournvita are also popular.
National Health Programmes
 National Leprosy eradication programme (NLEP)- In operation since
1955.
 National TB Control programme (NTCB)- The control of this disease
has become difficult due to emergence of drug resistance cases.
 National Anti Malaria programme (NAMP)- Malaria has been a serious
issue of concern.
 National Programme for Control of Blindness (NPCB)- The objective
of this programme is to reduce the incidence of blindness to 0.7% from
the estimated present level of 1.35.
 National AIDS Control Programme-  AIDS ( Acquired Immuno
Deficiency Syndrome) has emerged as a serious public health
emergency. The government has tried to ensure blood safety in blood
banks; introduced AIDS education in schools; set up various AIDS
related NGO’s.
MEDICAL TOURISM

Source: IBEF, Literature Review


Cost Savings Healthcare Cost Differential
Gall Bladder 850 USA India
80% Transplant 8000

91.2% Heart Surgery 4400


50000

Bone Marrow 30000


92.5% Transplant 400000

98.8% Salary: Nurse 600


50000

Salary: Doctor 4000


97.7% 180000

0 20000 40000 60000 80000US$


SWOT ANALYSIS
STRENGTHS WEAKNESSES
• COST EFFECTIVE • PRICE DESCRIMINATION

• UNTAPPED MARKET • INCOMPETENT PUBLIC SECTOR

• COMPETITIVE WORK FORCE • LOW / CAPITA EXPENDITURE ($ 94)


SWOT ANALYSIS
OPPOTUNITIES THREATS

• POLICY MAKEOVER • BURGEONING POPULATION

• MEDICAL TOURISM • ILL MONITORED SYSTEM

• USE OF IT
Thank You

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