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  • Free Brand Identity Prism Template PowerPoint Download

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    syeda salma
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    Sony's brand identity prism positions the company as innovative, reliable, and cool, with high-quality, easy to use products. It aims to build trust with customers by being a global and trustworthy brand focused on innovation. The brand seeks to enhance customers' self-image by making them feel modern, confident, and individualistic.

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    its op

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    Sony's brand identity prism positions the company as innovative, reliable, and cool, with high-quality, easy to use products. It aims to build trust with customers by being a global and trustworthy brand focused on innovation. The brand seeks to enhance customers' self-image by making them feel modern, confident, and individualistic.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pptx, pdf, or txt
    252 views1 page

    Free Brand Identity Prism Template PowerPoint Download

    Uploaded by

    syeda salma
    Sony's brand identity prism positions the company as innovative, reliable, and cool, with high-quality, easy to use products. It aims to build trust with customers by being a global and trustworthy brand focused on innovation. The brand seeks to enhance customers' self-image by making them feel modern, confident, and individualistic.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pptx, pdf, or txt
    of 1

    Brand Identity Prism of Sony

    Constructed
    1 Physique Personality 2
    Sender
    • Innovative, easy to use, good peed, reliable, Innovative, trendy, reliable and cool
    and quality products

    3 Relationship Culture 4
    Externalization

    Trustworthy, quality and emotional Trust, global and innovative

    Internalizatio
    n
    5 Reflection Self-Image 6
    Modern, aspiration, self-enhancement and
    confidence Confident, cool, individualistic, and young

    Constructed
    Receiver

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