Morphological Matrix

What is a morphological analysis?

• The morphological analysis is a technique that provides a systematic
approach to combining basic design concepts in ways which not have
otherwise been considered.

• Possible solutions are entered on the matrix as combinations of sub-

solutions. This is a particularly useful technique when searching for design
solutions to a new product concept, reviewing the existing product concept
or examining competitors' products.
 STEP BY STEP
1. List all the essential parameters (functions, features and characteristics that you wish the product posses).
2. Consider the parameters as sub-functions of the total problem.
3. Search for alternative solutions for each sub-function.
4. List the solutions.
5. Construct an empty matrix (sub-functions vs solutions).
6. Enter each item from your list of sub-functions in the left-hand vertical row.
7. Enter each item from your list of solutions across of appropriate row.
8. Select one solution at a time from each row and so arrive at different set of combinations.
9. List each set of possible solutions provided.
EXAMPLE:
FORKLIFT
TRUCK
EXAMPLE
2: POTATO
HARVESTI
NG
MACHINE