Professional Documents
Culture Documents
Career Choice and Career Transition: Amity Institute of Psychology and Allied Sciences
Career Choice and Career Transition: Amity Institute of Psychology and Allied Sciences
Measures of Interest
• Assuming that interest in one’s work promotes better performance, greater
productivity, and greater job satisfaction, both employers and prospective employees
should have much to gain from methods that can help individuals identify their
interests and jobs tailored to those interests.
• Using such methods, individuals can discover, for example, whether their interests
lie in commanding a starship while “seeking new worlds and exploring new
civilizations” or something more along the lines of cosmetic dentistry.
• We may formally define an interest measure in the context of vocational assessment
and pre-employment counseling as an instrument designed to evaluate test takers’
likes, dislikes, leisure activities, curiosities, and involvements in various pursuits for
the purpose of comparison with groups of members of various occupations and
professions.
Amity Institute of Psychology and Allied Sciences
• Employers can use information about their employees’ interest patterns to formulate
job descriptions and attract new personnel.
• For example, a company could design an employment campaign emphasizing job
security if job security were found to be the chief interest of the successful workers
currently holding similar jobs.
• Although there are many instruments designed to measure interests, we focus on the
Strong Interest Inventory (SII).
Amity Institute of Psychology and Allied Sciences
Strong Interest Inventory
• In one study, interest and aptitude measures were found to correlate in a range of about .40 to .72 (Lam et al.,
1993).
• In another study examining the accuracy with which interest and aptitude tests predict future job performance and
satisfaction, Bizot and Goldman (1993) identified people who had been tested in high school with measures of
vocational interest and aptitude.
• Eight years later, these individuals reported on their satisfaction with their jobs, even permitting the researchers
to contact their employers for information about the quality of their work.
• The researchers found that when a good match existed between a subject’s aptitude in high school and the level
of his or her current job, performance was likely to be evaluated positively by the employer. When a poor match
existed, a poor performance rating was more likely.
Amity Institute of Psychology and Allied Sciences
• The extent to which employees were themselves satisfied with their jobs was not related to aptitudes
as measured in high school. As for predictive validity, the interest tests administered in high school
predicted neither job performance nor job satisfaction eight years later. The results of this and related
studies (e.g., Jagger et al., 1992) sound a caution to counselors regarding overreliance on interest
inventories. Concern has also been expressed about differential item functioning in interest tests
(particularly the Strong) as a function of gender (Einarsdóttir & Rounds, 2009).
• It has also been well established that, generally speaking, men and women tend to have different
interests (Su et al., 2009). Some research suggests that the predictive efficiency of interest measures
may be enhanced if they are used in combination with other measures such as measures of confidence
and self-efficacy (Chartrand et al., 2002; Rottinghaus et al., 2003), personality (Larson & Borgen,
2002; Staggs et al., 2003), or a portfolio project (Larkin et al., 2002).