Professional Documents
Culture Documents
Sampling
Sampling
STUDY POPULATION
SAMPLE
TARGET POPULATION
Sampling Importance
• Advantages of sampling are:
• It is economical and practical.
• Faster and cheaper.
• It can yield more comprehensive information.
• It is more accurate.
• Gives results with known accuracy that can be
calculated mathematically.
Sampling Types
• Non-probability samples:
• some people have a greater, but unknown, chance
than others of selection.
• Probability samples
• Each member of the population has an equal
chance of being selected.
Non-probability Samples
• Quota sampling.
• Purposive sampling.
• Convenience sampling.
• Snowball sampling.
Quota Sampling
• e.g. when you simply ask any patient in your clinic who
is willing to participate.
Snowball sampling