Product Research and

Evaluation
USA REGION
Disclaimer

► This report is generated with hypothetical data and one random product selected form
Amazon. This Report is only generated to give you an idea, how we send out reports.
Product Handover Terms

We use advance tools and techniques to hunt a product. Our assumptions are based on numerical data and
current market statistics. We don’t keep record of any product after clients approval and we also do not give
same product to two different clients.

Our research is based on current market situation. The product we recommend is likely to make the expected
result but its not always 100% guaranteed as this is a dynamic business with too much variables to consider.

The initial research is to give you an idea that if you get ranked on the keywords we provide, you are highly
likely to make the estimated amount of profits.
Objectives

The objective was to find a product in Amazon USA region. Following are the client requirements.

1) Client budget is $40000 for Launch.

2) The client wants to sell in USA market place.
3) The client is open for suggestions in categories.
4) Should be low competition and easy to rank in Amazon.
Product we Found

After doing extensive research, we finalized the product given below.

Product Name: Caster Wheels

Average selling price Pack of 4= $ 28.99
Product Summary

The product belongs to baby category. It is not a lighter weight product but it is in daily of buyers, outer
surface of the product is waterproof material [ Oxford fabric and Nylons fabric]

The product is easy to source and also belongs to the best seller section of Amazon. The trend of the
product will go up as the product is performing well in other Amazon markets.
Product Keywords
 Product Keyword - Explanation

Main keyword has search volume of more than 200,000. These keywords are highly relevant to the products
and top completion is generating 80% of their sales from these top keywords organically.

There are also some mid level search volume keywords which could be our support to rank and generate
initial sales velocity.

Achieving organic sales on mid volume keyword would provide initial organic orders to get the ball rolling.
 Main Competitor - Organic

Give URL of Main Competition Here

Expected Revenue as Per Helium 10
 Expected Revenue – Explanation

The top sellers of this product in USA are making average of $30000 in revenue. We could assume that they are
generating $5000 plus in profit every month.

Some top keywords have high search volume which would require more budget to rank on them initially. We have two
ways to penetrate the market

1) Invest budget in ranking of top level keywords and get ranked on low volume keywords automatically. Advantage
is stable ranking but it needs high marketing budget to spend.
2) Target low search volume keywords and use the revenue to reinvest in marketing in order to compete with high
level sellers.
Product Trend Worldwide
Sourcing
Profit Margin Calculation
 Final Verdict

The product have the potential to fight in the market with clients budget. There is room available for us to compete with some sellers which are
making 2k to 3k USD in revenue in the beginning. The product is easy to source and require no extra care to deliver. Since it is a kitchen niche
product, it would stay in demand throughout the year.

The revenue in top positions is consistent with a year long keyword stability. There are some top level competition but currently they are out of
stock, for now. Even if they return, we still see a decent amount of revenue in new sellers.
PPC is also generating sales in this product which means if we use PPC techniques efficiently, we could drive some sales from competition.

Overall this product have launch and growth potential. If we could be consistent and follow the completion keywords, we could generate a
decent business out of this.

Happy Selling