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  • Selling Skills: Presented By:-Ravi Ranjan

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    Ravi Ranjan
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    This document discusses selling skills and the sales process. Selling skills are important for several reasons, including dealing with different consumers and their needs, competition, and demanding customers. Qualities of good sales personnel include general, mental, moral, and social qualities. There are also benefits to organizations that have strong selling skills such as more satisfied customers, increased profits, and expanded products and services. The sales process involves pre-sale preparation, prospecting customers, presenting the sales pitch, handling objections, and following up after the sale. Selling services presents unique challenges compared to products due to factors like intangibility, inseparability, and seasonality. Therefore, strong selling skills are important for selling services in industries like tourism.

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    SELLING SKILLS

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    This document discusses selling skills and the sales process. Selling skills are important for several reasons, including dealing with different consumers and their needs, competition, and demanding customers. Qualities of good sales personnel include general, mental, moral, and social qualities. There are also benefits to organizations that have strong selling skills such as more satisfied customers, increased profits, and expanded products and services. The sales process involves pre-sale preparation, prospecting customers, presenting the sales pitch, handling objections, and following up after the sale. Selling services presents unique challenges compared to products due to factors like intangibility, inseparability, and seasonality. Therefore, strong selling skills are important for selling services in industries like tourism.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pptx, pdf, or txt
    104 views8 pages

    Selling Skills: Presented By:-Ravi Ranjan

    Uploaded by

    Ravi Ranjan
    This document discusses selling skills and the sales process. Selling skills are important for several reasons, including dealing with different consumers and their needs, competition, and demanding customers. Qualities of good sales personnel include general, mental, moral, and social qualities. There are also benefits to organizations that have strong selling skills such as more satisfied customers, increased profits, and expanded products and services. The sales process involves pre-sale preparation, prospecting customers, presenting the sales pitch, handling objections, and following up after the sale. Selling services presents unique challenges compared to products due to factors like intangibility, inseparability, and seasonality. Therefore, strong selling skills are important for selling services in industries like tourism.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pptx, pdf, or txt
    of 8

    SELLING SKILLS

    Presented by:-

    Ravi Ranjan
     Definition of Sales:-
    A commercial activity involving selling of products or services
    in return for money or other compensation.
     Factors affecting Consumer behavior:-
    Why selling skills are required?
    1. Different consumer
    2. Different needs and wants
    3. Competition
    4. Wide range of products
    5. More demanding consumers
    6. Research for survival
    Qualities of sales personnel:-
    1. General Qualities:-

    2. Mental Qualities:-

    3. Moral Qualities

    4. Social Qualities:-

    Comparison between selling and research:-


    Merits of selling skills:
    1. More number of satisfied customers
    2. More profit to the organization is order to expand and grow
    3. Expansion into the number of products and services provided
    4. Other hidden benefits

    The selling and Distribution Process:-


    5. Pre-sale preparation
    6. Prospecting Customer
    7. Pre-approach

    8. Approaching
    5. Presentation of sales,
    6. Arousing Desire and building Conviction

    7. Handling objection/resistance

    8. Closing sales

    9. Follow up or post sales

    Sales in tourism:-
    How is a product and services different from each other?
    1. Intangibility

    2. Inseparability
    3. Seasonality

    4. Lack of skilled staff


    5. Lack of proper knowledge
    How important is the selling skills for the selling of such services?
    THANK YOU

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