STONKS COMPANY

Company Name

STONKS COMPANY
An intentional misspelling of the word
"stocks" which is often associated with a Memes are used in business related
surreal meme featuring a character meme memes because it generates profit.
man standing in front of a picture
representing the stock market followed by
the caption "Stonks".

This idea was first popularized by John “Jack” Bogle because of his company,
Vanguard, which has consistently been the fastest-growing asset manager in recent
years.
 Company Logo
Symbolizes the goal of the
Silhouette image company which is to create
of the Stonks an impressive product,
man from the generate income, satisfy the
Stonks meme. beloved customers, and
become one of the
successful company in the
business world.
WHITE is also used
for the reason that
it represents purity, BLUE because it represents
sincerity and trust,loyalty,wisdom,
perfection. confidence and intelligence

BLACK as a background
because it signifies
strength and authority
 Product Name

A Filipino term that Means "all" or "giving all

means "Banana wrap" that one has".
 Product Logo
YELLOW
ORANGE for Represent freshness,
our expressive energy, happiness,
and explosive positivity,
font because it environment,
represents intellect, loyalty and
creativity and joy.
success.

RED
symbolizes power and
Banana wrap or excitement
“TURON” in
Filipino term.
Mission Statement and Vision
 Mission
STONKS company aims to create and develop a snack that will meet
the satisfaction of our valuable customers. We seek to promote
Filipino culture and healthy lifestyle that builds foundation for us to
be well know across the nation. We will strain to achieve our goals
with greatest creativity, integrity and hard work.

Vision
To be the most convenient and Eco-friendly food company in the
nation.
Target Market  
7%
Total Available Market (TAM)
 
11%
Quezon City has 1,113,134 students and from
this number, 381,679 students are from public
and private schools in Novaliches. Therefore,
the possible demand would be the 34.28% of
the total Novaliches, Quezon City students.
13%

Serviceable Available Market (SAM)

 
According to our research, we would be able to
69%
serve approximately 114,503 Senior High School
Students and College Students per year. This
means that the SAM would be 29.99% of the
TAM.
Students Faculty Professional Non-Professional
Target Market
7%

Target Market
11%
 
During the first year of the company,
with the available people and
resources, we will probably supply
13% 1,800 to 3,000 Senior High School
Students and College Students per
month. Therefore, 36,500 turon can
supply a year and for the 3rd year of
69% the company double the number of
turon will be sold.

Students Faculty Professional Non-Professional

 Market Trends
Consumer Demand - the quality, quantity, and the
type of the product and services will affect the
consumers’ buying perception.
Price - the customers will depend on the price of the
product that will affect their buying behavior.
Social media marketing - social media platforms are
used to promote the products that a company offers
that affects the target market.
 Product and Packaging
3 Special Dips:
Bite-size Banana wrap
MILK or “Turon"

CHOCOLATE "TURON-TODO" , Turon is a Filipino

term that means "Banana wrap" and
Todo means "all" or "giving all that
MANGO one has".

Small square Banana leaf that is an eco friendly

shape for the packaging with a form like boat for
dip. the turon
Survey Results
Do you agree that it is a good idea to combine a banana wrap
(Turon) with different dip?
In your opinion, is it suitable for a banana wrap to be sugar coated
if it will be combined with a dip?
.
How much do you think it must cost when it's out in the
market?
Do you agree that innovating a packaging that is made up of
banana leaf is a great idea to lessen the consumption of plastic
that is harming our environment?
Do you agree that eating banana wrap is good for your health?
Which dip do you prefer most with your banana wrap?
What time do you prefer buying banana wrap (turon) ?
Do you think making it into a bite size makes it more convenient
and enjoyable to eat?
TURON/ 20 Servings
TURON/ 20 Servings