Marketing research

RosBusinessConsulting
Moscow 2006

Все права защищены © РосБизнесКонсалтинг, 2006 1 / 10 стр.

 Our clients (more than 4000 companies)

Все права защищены © РосБизнесКонсалтинг, 2006 2 / 10 стр.

 Opportunities and advantages

- 13 years of experience on the business information

market, a huge amount of accumulated information;

- Independent correspondent network;

- High-quality analytical products (industry surveys,

financial analysis) and 65 000 subscribers;

- Interactive dialogs with target audience at RBC’s

specialized websites, including www.rbc.ru, and others;

- Partnership with a large number of state institutions and

commercial companies;

- Professional staff of analyst, sociologists and marketing

specialists;

Все права защищены © РосБизнесКонсалтинг, 2006 3 / 10 стр.

 RBC’s marketing research

- Industry surveys and company profiles;

- Corporate research;

- Monitoring of business and professional periodicals;

- Commissioned research.

Все права защищены © РосБизнесКонсалтинг, 2006 4 / 10 стр.

 Information sources

Primary sources:
- independent correspondent network throughout Russia;

- exclusive interviews with company heads;

- expert interviews with market participants;

- polls of specialists and representatives of manufacturing

companies and importers of an analyzed industry,
including major market participants;

- telephone interviews;

- questionnaire surveys.

Все права защищены © РосБизнесКонсалтинг, 2006 5 / 10 стр.

 Information sources

Secondary sources:
- independent database of RosBusinessConsulting;

- industry periodicals and specialized mass media;

- data of state, ministerial and departmental statistics;

- federal and local legislation;

- the Internet;
- analytical research by specialized research companies;

- mass media (national and local periodicals);

- specialized databases.

Все права защищены © РосБизнесКонсалтинг, 2006 6 / 10 стр.

 Methodology

- Desk research;

- In-depth interviews with market participants;

- Field research;

- Commissioned research is research conducted by a

specific request using qualitative and quantitative
methods.

Все права защищены © РосБизнесКонсалтинг, 2006 7 / 10 стр.

 Analyzed markets

- Hi-tech and software;

- Telecommunications;
- Retail;

- Finance and insurance;

- Industrial markets and equipment;

- Services;

- Education;

Among implemented projects are:

- Russia’s telecommunications map;

- IP-telephony;

- Stationery;
- Food retail chains;

Все права защищены © РосБизнесКонсалтинг, 2006 8 / 10 стр.

 Confidentiality guarantees

We are fully aware of the responsibility our clients lay on

us in trusting their information to us.

We never break their confidence.

We guarantee that :
- we shall keep all provided information confidential,

- all materials on the project will have a restricted access.

Все права защищены © РосБизнесКонсалтинг, 2006 9 / 10 стр.

 Contacts

RosBusinessConsulting

Tel.: +7 (495) 363-11-11 (ext. 2258) or

363-11-12

research@rbc.ru

Representative office in Ukraine

RBC-Ukraine

Tel.: +38 (044) 503-77-17

marketing@rbc.ua

Все права защищены © РосБизнесКонсалтинг, 2006 10 / 10 стр.