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    Study Case Ikea

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    Ketut Suradhipa
    IKEA is a Swedish multinational group that designs and sells ready-to-assemble furniture, kitchen appliances and home accessories. The company was founded in 1943 in Sweden and has since expanded globally. IKEA emphasizes low-cost furniture and its business model focuses on streamlined self-assembly to reduce costs. The company aims to provide affordable products while upholding standards for workers, environmental sustainability and ethical sourcing.

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    Study Case Ikea

    Uploaded by

    Ketut Suradhipa
    8 views11 pages
    IKEA is a Swedish multinational group that designs and sells ready-to-assemble furniture, kitchen appliances and home accessories. The company was founded in 1943 in Sweden and has since expanded globally. IKEA emphasizes low-cost furniture and its business model focuses on streamlined self-assembly to reduce costs. The company aims to provide affordable products while upholding standards for workers, environmental sustainability and ethical sourcing.

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    STUDY CASE IKEA

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    IKEA is a Swedish multinational group that designs and sells ready-to-assemble furniture, kitchen appliances and home accessories. The company was founded in 1943 in Sweden and has since expanded globally. IKEA emphasizes low-cost furniture and its business model focuses on streamlined self-assembly to reduce costs. The company aims to provide affordable products while upholding standards for workers, environmental sustainability and ethical sourcing.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pptx, pdf, or txt
    8 views11 pages

    Study Case Ikea

    Uploaded by

    Ketut Suradhipa
    IKEA is a Swedish multinational group that designs and sells ready-to-assemble furniture, kitchen appliances and home accessories. The company was founded in 1943 in Sweden and has since expanded globally. IKEA emphasizes low-cost furniture and its business model focuses on streamlined self-assembly to reduce costs. The company aims to provide affordable products while upholding standards for workers, environmental sustainability and ethical sourcing.

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    © All Rights Reserved
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    of 11

    STUDY CASE :

    IKEA
    KELOMPOK 1 :
    1. KETUT SURA
    2. FARIED PUTRA
    3. DENTI BULAN
    4. MAZDA RACHMA
    Agenda
    About IKEA IKEA Concept
    01 Describe the topic of the 02 Describe the topic of the
    section section

    Problems & Conclusion


    03 How to Solve
    Describe the topic of the 04 Describe the topic of the
    section section
    01
    About IKEA
    • IKEA History
    • IKEA’s Code of Conduct
    IKEA History
    IKEA dibuka diluar IKEA masuk dalam 100
    Swedia, yaitu di Asker, Best Company to Work
    Norwegia For majalah Fortune
    1 1963 3 2006 5

    1943 2 1969-2005 4 2014 - now


    IKEA membuka
    IKEA ditemukan di IKEA dibuka di
    store pertama di
    Swedia Denmark, Swiss,
    Indonesia
    Jerman, Jepang,
    USA, Inggris, Cina,
    Rusia dan Turki
    IKEA’s Tagline & COC : IWAY
    TAGLINE :
    LOW COST WITH MEANING ● IWAY principle are supported by effective
    routines and open dialogues
    ● Business is conducted lawfully and with
    integrity
    ● Children are protectes and opportunities for
    learning and family life are promoted
    ● Fundamental labour rights are respected
    ● Workers have time off work, are paid
    responsibly and have opportunities to develop
    competence
    ● Animals live decent lives
    ● Resources including water and waste are
    managed in sustainable and circular way
    ● The planet is protected
    ● Working and living conditions are suitable
    02
    IKEA Concept
    • IKEA PROCESS
    • IKEA DIFFERENCE
    IKEA PROCESS

    Pick a Price

    Choose Manufacture

    Design The Product

    Ship It

    Sell It
    OUR DIFFERENCES

    Delivery Networking

    Packing Design Commitment


    03
    PROBLEM &
    SOLVE
    • IKEA PROCESS
    • IKEA DIFFERENCE
    04
    CONCLUSION
    THANKS!

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