MENS TROUSERS

Presented by :
Tom vincent
09ac42
 Raymond
• One of the India’s largest branded fabric and fashion retailers.

• The Group owns apparel brands like Raymond, Raymond Premium

Apparel, Manzoni, Park Avenue, ColorPlus, Parx & Notting Hill.

• All the brands are retailed through ‘The Raymond Shop’ (TRS) - One of the
largest network of over 550 retail shops spread across India and overseas,
in over 200 cities.

• Raymond has displayed an innate desire and zeal to contribute to the

welfare and social upliftment of the community.
 

Source:
www.raymondindia.com/bb_embr.asp
 Socially responsible activities
• Educating & prepare children for life and equip them to take on challenges
of tomorrow’s world.

• The Raymond Rehabilitation Centre

• The centre provides free vocational training workshops

• Raymond Embryo Research Centre [RERC]

• Cattle Breed Improvement Programme (CBIP)

-Reducing Infant Mortality and Malnutrition
-Creating Employment
-Alleviating Poverty
Source:
www.raymondindia.com/bb_embr.asp
 VAN-HEUSEN
• Phillips-Van Heusen Corporation  is an American apparels company, and the
world's largest trousers company.

• It owns brands such as Tommy Hilfiger, calvin klein, Van Heusen, Arrow..

• Eco- fashion -- Organic trousers

• Eco-friendly products - not only help the environment but also protect the
consumer  

• “The use of garments made by organic fabrics not only helps protect the
environment from pollution, it also reduces the skin related health issues due to
various dyes used in clothes and their reaction to the fibres in various climates,”
says Vikash Kumar, Senior Merchandiser, Men’s Department

Source:https://acrobat.com
Contd…

• A complete trousers range made from 100% natural raw material, organic
cotton, made from untreated cotton seeds and natural dyes
- are considered eco-fashion

• They spread eco-friendly ideas through their websites

- Exchange offers
- Paper Bags
- Eco- merchandising

Source:https://acrobat.com
Contd…

• The end result is a cleaner, greener process to make the eco friendly shirts.

• On every trousers purchased, Van Heusen will give 1% of the eco trousers
sales to ’trees for free’ – an organisation committed to increasing the
green cover on this planet. The sole aim of their initiative is to plant and
nurture trees in public spaces for the benefit of all.

• Till date, they have planted over 17,000 saplings in the city of Bangalore.

:https://acrobat.com
 Classic polo
• India’s leading men’s casual wear, replace their Plastic Shopping Bags to
an Eco-friendly Shopping Bag.

• Corporate social responsibility program called CLUB EARTH in all of

their 76 exclusive brand outlets in India.

• They developed an innovative shopping bag which can be modified into a

simple casual wear, made of 100% Eco-friendly material.
• Distributing seeds of different plants to their customers.

• Aim to keep the city green.

 JOHN PLAYERS
• John players from ITC.
• One of the leading middle range pricing apparels.

• Socially responsible activities

 e-choupal
 Investing in rainwater harvesting to bring much-needed irrigation to
parched drylands
 Empowering rural women by helping them evolve into entrepreneurs
 Rural educating

Source:
http://www.karmayog.org/newspaperarticles/newspaperarticles_
9994.htm
 GUCCI
• Gucci is also the biggest-selling Italian brand

• Gucci has had a partnership with UNICEF since 2005.

• Gucci stores worldwide donate a percentage of the sales for special

collections toward the United Nations Children's Fund.

• Gucci Campaign Benefit UNICEF supports education, healthcare,

protection and clean water programs for orphans and children affected by
HIV/AIDS in sub-Saharan Africa

Source:http://www.guccigroup.com/documents/2010
• Gucci is the largest corporate donor to UNICEF's "Schools for Africa" that
was established in 2004 by UNICEF.

• Its goal is to increase access to basic schooling for all, with a special
emphasis on children orphaned by HIV/AIDS and children living in
extreme poverty.
 FUSION CLOTHING
• India’s 1st eco-friendly clothing webstore.

• Made at our ISO, GOTS (Global Organic Textile Standard), OE 100

Certified factory at Tirupur.

• Fusion Clothing Company has 18 years of experience in manufacture &

export high quality knitted clothing . We have been supplying to Top
Brands around the world.

• Fusion Clothing is offsetting its carbon footprint (partially) by sponsoring

BNHS – Forestation Program & Solar power project of TERI.
 Price list
• Raymond: 499-3500
• Van Heusen:699-5999
• Gucci:1200-9999
• Classic polo:599-1999
• John players:490-2099
• Fusion Clothing:399-1499
• Earth squad:350-1250
• Earth warrior:410-1599
 RAYMONDS JOHNPLAYERS GUCCI VAN HEUSEN CLASSIC POLO
Product
manufacturin
g (organic) 12/20 8/20 4/20 16/20 8/20
Packaging
(paper bags)
4/20 4/20 8/20 16/20 20/20
Green
initiatives
-Wind energy
-Water 8/20 20/20 8/20 8/20 12/20
-Trees
Social
Responsibility
-Education
-poverty 16/20 20/20 16/20 12/20 0/20
-Unemploy
Amount
spending to NA
csr activities 4/20 8/20 8/20 8/20
from revenue
44 60 44 60 40
 TABLE OF RANKING THE BRANDS
RAYMON V. H CLASS JO GU FUSIO EART EART
D IC H CCI N H H
P N WARR SQUA
IOR D
P

PRODUCT 12/20 16/20 8/20 8/ 4/20 20/20 20/20 20/20

MANUFAT 20
URING

PACKAGIN 4/20 16/20 20/20 4/ 8/20 20/20 20/20 20/20

G 20

GREEN 8/20 8/20 12/20 20 8/20 NA NA NA

INITIATIV /2
ES 0

SOCIAL 16/20 12/20 0/20 20 16/2 NA NA NA

RESPONSI /2 0
BILITY 0

% into csr 4/20 8/20 NA 8/ 8/20 16/20 12/20 8/20

from 20
revenue

TOTAL 44 60 40 60 44 56 52 48
Thank you