B R U N T H O T E L S – A N A LY S I S

I N T E R N AT I O N A L H U M A N R E S O U R C E
MANAGEMENT

Priya Rajput
Sandesh Ghosal

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 OVERVIEW

• National Chain of hotels

• Currently 60 hotels in UK including 20 in London
• Have over 7000 employees
• Revenue was £220 million($350 million)
• Recently acquired a small chain of hotels located in France from the Bradley Group.
• 10 year plan is to have 300 new hotels.
• Half of the new hotels in France will be retained and will be re-branded as part of
Brunt Hotels PLC. The other half of the hotels will be sold.
• The organization has decided that they want to implement an ethnocentric approach.

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 CHALLENGES IN FRANCE

Recruitment &
Labour laws of Selection plans Training Needs
country to decide & development

Understanding Performance Compensation

French Business System plans for
Culture Expats & local
employees

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 RECRUITMENT STRATEGY

• Combination of PCN & HCN

HCNs PCNs

•Less cost •Talent available

•Preference of host within company
country govt. •Greater control
•Knowledge of •Company experience
environment •Experience provided
•Language facility to corporate executive

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BEST HOTEL TO WORK WITH ! BRUNT HOTELS
Right Candidate – Completes Brunt !

Brunt Hotels, PLC, owns more than 60 hotels throughout the United Kingdom with headquarters in UK. We
recently acquired a small hotel chain headquartered in France. We are inviting dynamic hospitality professionals
for the position of:

GENERAL MANAGER
Job Description: able to manage day-to-day operations, HR activities, possess business & people
management skills, handling domestic & international staff & guests, handling accounts & sales
Job Specification: Masters Degree in Hotel Mgmt. Course, 4-5 years of experience as Manager in
Hotel Industry with sales experience, basic computer literacy required.
Interested Candidates are required to email their Resume at:

careers@brunt.com within 7 days. For further queries call on +44-2080997261

www.brunthotels.com

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 Where Advertisement would be
Placed?
• Leading Newspapers of France & UK
• Employment Newspapers, if any
• Job Portals of UK & France
• Head Hunting

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 JOB SPECIFICATION
• Masters Degree in Hotel Management
• 4-5 years of experience as Manager in Hostel Industry with sales experience
• Excellent verbal & written Communication skills
• Basic computer knowledge (MS OFFICE ) & Internet
• Must have good interpersonal, leadership, motivational and research
qualities.
• Ability to maintain professional external and internal relationships that
meet an organization’s core values.
• Ability to direct and manage the efforts of team’s diverse creative
employees.

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 COMPENSATION
STRATEGIC MODEL OF FLEXIBLE INTERNATIONAL
COMPENSATION
Core Customize Choice
B a s i c b e n e f i t s B a s e / b o n u s m i x A s s i g n m e n t s
P e r f o r m a n c e B e n e f i t s T a x d e f e r r a l s
based S t o c k o p t i o n s S t o c k p u r c h a s e
C a s h c o m p o n e n t F l e x i b l e
W o r k c h a l l e n g e s schedules

• More expats are moving

• Gives middle path to come out with right approach
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 JOB DESCRIPTION
• Responsible for accounting handling as well as generating business for the hotel.
• Able to handle the HR activities along with daily operations to achieve planned
goals.
• Directing the development and execution of strategic sales and marketing
initiatives, financial planning and analysis, and operations excellence.
• Maximize profitability and ensure guest and team member satisfaction.
• Communicate with hotel owners and corporate offices, as required to accomplish
these goals.
• Able to handle domestic & international employees & guests
• Ensuring to maintain decorum of hotel and make guests happy with service.

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 Compensation Structure

• Compensation
 Base pay
 Bonuses

Also includes commissions & incentives depending on performance

• Stocks - ESOPs option available.
• Benefits
 Medical Benefits
 Social Charges (Pension)
 Life & Accident Program
 Tax Deduction (as per rules of France)

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 BREAK-UP of COMPENSATION

• Base Salary : 19,200

• Housing Allowance
• Expatriation Premium
• Social Charges
• Pension Program
4.2%)
: 3,500(7%)
: 5,000(10% )
: 4,000
: 3,300 (Compulsory – 3.2% & Voluntary Supplementary –

• Tax Deduction : 15,000 (30% as per rules)

• CTC : €50,000

She/he will be eligible for yearly commission or incentives depending on performance.

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 SELECTION PROCESS
• Dimensions of Selection Process:
 Leadership
 Liaison
 Communication skills
 Financial Responsibilities
 Experience
 Cultural Flexibility (PCN)
 Personality Traits

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Contd…
Selection Process – Day 1 Selection Process – Day 2

• Preliminary Interview – HR
•Panel Interview (to judge skills)
Manager
•Simulation (Role Play, Group
•Aptitude Test, Psychometric Testing
Discussions)

•Stress Interview •References Check

•In-depth Biography Interview •Medical Check

•Offer Letter

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 TRAINING PROGRAM

PCN Training Module HCN Training Module

•Overview of France •Organizational Culture

•Soft Skills Training •Imbibed with standardized

procedures

•Language Training •Soft Skills Training

•Culture Assimilators •Overview of UK Culture

•Sensitivity Training

•Field Experience IHRM 09-11 14

 EXPATRIATE SUPPORT SERVICE
 Overview of France
 Climate Guide
 Culture of France
 Speaking the language
 Government
 Religion
 Financial Services
 Business Culture
 Education & Schools
 Food & Beverages
 Entertainment
 Legal system

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Contd…

1. Riviera Expat Consultants – end to end solutions (Reservations, Family

Services, Relocation, Car Maintenance, etc.)

2. www.expatica.com (provide all information related to France right from

overview, Housing, leisure, Education, Health & Fitness, Finance &

Business, etc.)

3. Centre International d’Antibes – to learn French Language (it’s the class

to learn the language)

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THANK YOU ~

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