S

A
A
H

N
4TH COFFEE 1
 2
4TH COFFEE

ENTREPRENEURSHIP
 3

Index
SR.NO CONTENTS PAGE NO

1 ABOUT THE COMPANY & IDEA IN BRIEF  4-5

2 HOW VIRTUAL TRY ON WORKS  6-8

4TH COFFEE

3 VALUE PROPOSITION & HOW MOBILE APP HELP BUSINESS & CUSTOMERS  9-11

E 4 PRICING STRATEGY  11

S
5 DEVELOPING BRAND & COMPETITIVE ANALYSIS  12-13
H
A
6 MARKETING STRATEGY( PRE & POST LAUNCH)  14-15
N
A 7 OPERATIONAL MANAGEMENT  16

8 FINANCE MANAGEMENT \ INVESTMENT  17-19

9 BREAK EVEN ANAYLSIS  20

10 TERMS AND CONDITION  21

11 Thank You  22

 ABOUT THE COMPANY 4

Eshana is a Virtual Try on Online Jewellery company Which eases

the customers to get all kind of jewellery under One Roof.

 Gold and Imitation jewellery and Also giving them a wide

range variety in Artificial and Hand made Jewellery
4TH COFFEE

With Best Quality.

E  
 The first ones being a time saver and savior from the deadly
S traffic
H
A  Make online shopping a smoother experience and encourage
the youth to online more, developing Virtual Try-On.
N
A  Ensure that every buyer can try out their jewellery once before
buying.

 Collaborated with Malabar Gold and Voylla /other Local vendors .

 IDEA IN BRIEF 5

 Our Virtual Try-on solution in jewelry can help the users to try the jewelry items
before placing the final order hassle free. This AR application enables the users to
see your entire collection of jewelry while staying within the comforts of their
homes.

 Eshana Augmented reality App / website in jewelry empowers the businesses as

well allows the user to experience the shopping anywhere and anytime.
4TH COFFEE

E  Developing AR solutions to engage the user and boost the retention rate.
Augmented Reality in jewelry offers the user unlimited collections of jewelry
S with an exclusive virtual showcase.
H
A  We believe in empowering our clients and help them to generate revenue via
innovative Virtual Jewelry Try on solution. It is the best way to demonstrate your
N jewelry items in order to create a virtual store.
A
 6
4TH COFFEE HOW VIRTUAL TRY ON WORKS

E
S
H
A
N
A
 VALUE PROPOSITION 7

 Customer
4TH COFFEE

E
S
H
A
N  Business
A
 8
TRADITIONAL MARKETING AND DIGITAL MARKETING

Initially Stage of Marketing is via

exhibition and Workshop
conducting in major city and other
ways of traditional marketing
4TH COFFEE

E Conducting Fashion shows

S
H Digital Marketing Process
A
N • SEO managing
A
• Social media as Story teller and
theme bases. Every day new
post
 BREAK EVEN ANAYLSIS 9

Chart Title
2000000
4TH COFFEE

1950000

E
1900000
S
H 1850000
A
N 1800000
A
1750000
2019-20 2020-21 2021-22 2022-23

Revenue Expenses
 10

THANK YOU
4TH COFFEE

E
S
H
A
N
A