Assignment No.

2
(SIBM_DV&M_MBA II_SEMIII)
For Your Information

IMPORTANT NOTES:

1. Download the data from the following link:

https://1drv.ms/u/s!Av5QCoyLTBpnm2Yl1vIZNFqexcx0?e=3vTjJ2

2. Use this data to answer the questions in the assignment

3. Use any tool that you are comfortable with (Tableau, Power BI, Excel, Python etc.) & answer
the following questions

4. Along with the actual answers, please present a viewable screenshot of the visualization /
chart / view that you have created to answer these questions

5. When submitting your work, please follow the format given here
For Your Information
*Tool(s) Used: Ms-Excel : Pivot Tables, Pivot Charts, Calculated Fields

*Names of Team Members (in alphabetical order):

1. Aanchal Chauhan
2. Aditi Baghel
3. Agnivesh Satapathy
4. Aishwarya  Ananthakrishnan
5. Aishwarye Rajan
6. Akansha Dhairyan
7. Amey Rajesh Nakat
8. Anukriti Krishna
9. Bhaskar Chawdhary
10.Brijraj Singh Bhadoria
Assignment Questions-Q1
Q1: For the Year 2013, for Small Market size, what percentage of Total Sales is Coffee contributing?
Answer: 22.51% of the total sales came from Coffee in the small market size in the year 2013.

Screenshot of the visualization/chart/view:

Assignment Questions-Q2
Q2: Which Product is achieving less than 100% but more than 95% of the Budgeted Sales?
Answer: Amaretto (96.58%) and Colombian (95.48%)

Screenshot of the visualization/chart/view:

*Sales Performance = Actual Sales / Budgeted Sales

Assignment Questions-Q3
Q3: Which Area Code has Sales more than $15000 & Profit less than $1000?
Answer: Area Code : 505

Screenshot of the visualization/chart/view:

Method
• Created a pivot table with a row for Area Code and values for Sum of Sales and Sum of Profits.
• A "Calculated Field" is added with the formula: AND ('Profit' <1000 , 'Sales' > 15000). This Returns the value 1 for all the Area codes that satisfies the
condition. 
• The Pivot is then sorted in descending order of Total Sales.
• The 5 Area codes with Sales > $15,000 was plotted with Area Code '505' highlighted as the profit for it is less than $1,000
Assignment Questions-Q4
Q4: How many Area Codes have a transactional Profit value that is more than $100 and less than $150?
Answer: 120

Screenshot of the visualization/chart/view:

Assignment Questions-Q5
Q5: Find out which Product has the worst performance when comparing Budget versus Actual COGS?
Answer: Green Tea

Screenshot of the visualization/chart/view:

Method
• Created a pivot table with a row for Area Code and values for Sum of Sales and Sum of Profits.
• A "Calculated Field" is added with the formula: 'COGS'/'Budgeted COGS'. This was represented as a percentage. Higher the Value worse is the  performance.
• The Pivot is then sorted in descending order of Total Sales.
Assignment Questions-Q6
Q6: How many Area Codes for Caffe Mocha spend the highest money for Marketing & yet are
Unprofitable?
Answer: 23

Screenshot of the visualization/chart/view:

Method
• Created a pivot table with a row for Area Code and
values for Sum of Sales and Sum of Profits.
• A "Calculated Field" is added with the formula:
AND('Marketing' > 0, 'Profit' < 0). This returns 1 for all
the area codes whose sumtotal of marketing spend is
positive and sumtotal of profit is less than or equal to
zero. 
• The Pivot is then sorted in descending order of Total
marketing spend to represent in the chart.
Assignment Questions-Q7
Q7: Which State has %Profit Ratio that is consistently between 40% to 75% across all
the Months of all the Years?
Answer: As per the data, there are no such states which has consistently shown a profit ratio between
Row Labels Massachusetts
40% & 75%. However, Massachusettes was the closest as in August 2013, the profit ratio exceeded the 2012
range to 75.28%. If, we choose to round off the figure to nearest integer, then the answer to the given Jan 41.49%
Feb 41.29%
question would be Massachusettes.  Mar 42.81%
Screenshot of the visualization/chart/view: Apr 44.13%
May 45.63%
Jun 52.31%
Jul 53.62%
Aug 54.15%
Sep 46.61%
Oct 41.44%
Nov 40.60%
Dec 44.16%
2013
Jan 57.67%
Feb 57.59%
Mar 59.77%
Apr 61.52%
May 63.61%
Jun 72.96%
Jul 74.67%
Aug 75.28%
Sep 64.88%
Oct 57.75%
Nov 56.49%
Dec 61.44%
Assignment Questions-Q8
Q8: Which State moved from the 6th Rank at the beginning of the time frame to the 4th Rank by the end of
time frame?
Answer: New York grossed the 6th highest profit in January 2012 and rose up to 4th in the list by December 2013.

Screenshot of the visualization/chart/view:

Assignment Questions-Q8
Q9: Check the data to find out if there are any Area codes that are among the Top 100 Area
Codes by Sales but are also among the Bottom 100 Area Codes by Profit. How many such Area
Codes are there in the data & which are those Area Codes?
Answer: 44 area codes feature in the Top 100 list by Sales and Bottom 100 list by Profit.

Screenshot of the visualization/chart/view:

Method
• The Area Codes area Ranked by the total Sales and
total Profits.
• The ranks were conditionally formatted with Rank
1 being the largest (green) and rank 156 the smallest
(red) 
• The Top 100 area codes were filtered by sales. 
• Then the Area codes which had Rank between 57 and
156 were filtered.
• The remaining list contained 44 such area codes. 
Assignment Questions-Q8
Q10: After which month does your Profit consistently surpass your Expense for Decaf Lemon in the major
market?
Answer: December 2012

Screenshot of the visualization/chart/view:

Thank You!