Date: 19-10-2021 Day: Tuesday English 1

The Art Of Advertising

Date: 19-10-2021 Day: Tuesday English 1. Unit 4 Lesson 1
Date: 19-10-2021 Day: Tuesday English 1. Unit 4 Lesson 1

Warm Up
 Date: 19-10-2021 Day: Tuesday English 1. Unit 4 Lesson 1

?What is the meaning of Advertising

It means to inform, to persuade, and to remind.

Informative Advertising creates awareness of brands,
products, services, and ideas.
Date: 19-10-2021 Day: Tuesday English 1. Unit 4 Lesson 1
Date: 19-10-2021 Day: Tuesday English 1. Unit 4 Lesson 1

Parts of Advertisement Layout

Date: 19-10-2021 Day: Tuesday English 1. Unit 4 Lesson 1

Slogan
 Date:
Listen and Discuss -1 19-10-2021 Day: Tuesday English 1
 Date: 19-10-2021 Day: Tuesday English 1. Unit 4 Lesson 1

New Words:

Compact car
Costumer
Legendary
Bulky
Leather
Titanium
Recommended
Date: 19-10-2021 Day: Tuesday English 1 Unit 4: The Art of Advertising
Date: 19-10-2021 Day: Tuesday English 1 Unit 4: The Art of Advertising
 Date: 20-10-2021 Day: Wednesday English 1 Unit 4: The Art of Advertising
The passive
1-Use the passive to emphasize what was done instead of who did it.

2-The passive is formed by combining a form of the verb to be with

the past participle of the main verb.

3-A phrase with the preposition by can follow the passive verb to
indicate the doer of the action.
Date: 20-10-2021 Day: Wednesday English 1 Unit 4: The Art of Advertising
PASSIVE: Simple Present
Date: 20-10-2021 Day: Wednesday English 1 Unit 4: The Art of Advertising
PASSIVE: Simple Past
Date: 20-10-2021 Day: Wednesday English 1 Unit 4: The Art of Advertising
PASSIVE: Present Perfect
Date: 20-10-2021 Day: Wednesday English 1 Unit 4: The Art of Advertising
 Date: 20-10-2021 Day: Wednesday English 1 Unit 4: The Art of Advertising

1- Sami has written three profound essays lately.

Three profound essays have been written by Sami.

2-Sami writes three profound essays.

Three profound essays are written by Sami.

3- Sami wrote three profound essays.

Three profound essays were written by Sami.

4-Sami will write three profound essays.

Three profound essays will be written by Sami.
Date: 20-10-2021 Day: Wednesday English 1 Unit 4: The Art of Advertising
Date: 20-10-2021 Day: Wednesday English 1 Unit 4: The Art of Advertising
Date: 20-10-2021 Day: Wednesday English 1 Unit 4: The Art of Advertising
Date: 20-10-2021 Day: Wednesday English 1 Unit 4: The Art of Advertising
Date: 20-10-2021 Day: Wednesday English 1 Unit 4: The Art of Advertising

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