Entrepreneurship:

Identifying Buyers
and Sellers
HELE VI: Lesson 1
First Grading

WMSU
Teacher: Ms. Jezza Mae T. Francisco

3
Entrepreneur Entrepreneurship Buyers

• Someone who • Involves an entrepreneur

decides to create or who takes action to make Sellers
run a business with a change in the world
the aim to make a • The activity of setting up a
profit business or businesses
• Innovator taking on financial risks in
the hope of profit

• Tony Tan Caktiong 4

 Buyers Sellers
• Persons who agree to • Persons who transfer
purchase products or products or services to the
services presented with buyers in exchange for
the correct features money
• Vendors
Seller • Creditors
• Dealers
• Merchants
• suppliers
Buyer
Some considerations that buyers are after when purchasing products and
services.

1. Obtain quality goods at the lowest and reasonable

costs.
2. Research, write request for bids, propose or quote
for products and services.
3. Evaluate information received.
4. Purchase an agreed amount of goods for a certain
period of time.
5. Pay the agreed price on what has been purchased.
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 Desirable Qualities of the Seller

1. Physical Appearance
• in good health
• well-groomed
• smell pleasant
• speaks pleasant and clear
• decent
 Desirable Qualities of the Seller

2. Mental and Social Qualities

• Courtesy
• Honesty
• Enthusiasm
• Loyalty
• Interest in Others
• Tact
 Responsibilities of the Seller

1. Fair business with buyers

2. Welcomes and greets
3. Attends to the needs promptly
4. Keep the store clean
5. Regularly checks the displayed goods or products
6. Acts as security guard
7. Acts as complaint adjuster
 Rights of the Seller

1. Receive the right payment for the amount

agreed upon the item sold.
2. Be able to collect for securing against loss
or damage of goods bought by the buyer.
3. Get the goods back when the buyer fails
to pay.

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 Types of Buyers and Sellers Relationships

Short-term Long-term
relationships relationships

one-time shallow Involve regular purchases

commitment based on an agreement
purchases that had been established
for purchases lasting for a
long period of time
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 Buying and Selling
Products Based on
Needs and Demands
HELE VI: Lesson 2
First Grading

WMSU
Teacher: Ms. Jezza Mae T. Francisco
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 Basic Principles in the field of Marketing

• Human needs, wants and demands are

the basic principles in the field of
marketing.
• Marketing involves all communication
between the seller and the buyer.

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 Needs, Wants and Demands in Marketing

•Needs are the necessity of people,

such as food, clothing, and shelter.
Hence, people cannot survive
without them. Education and
healthcare are part of the human
needs.
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 Needs, Wants and Demands in Marketing

• Wants are the products or services that

people desire or wish to have. These are
not obligatory part of life. Thus, people
can still live even without these.
Electronic gadgets and entertainment
industry fall under this category.
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 Needs, Wants and Demands in Marketing

•Demands are a step ahead of

wants. These are the amount of
interest to a product that
consumers are willing to buy at a
given price, in a given period.
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Abraham Maslow’s Hierarchy of Needs
• Abraham Maslow is an American
psychologist who proposed the
different levels of human needs.
• He categorized the needs according
to: basic, psychological, and self-
fulfillment.
• Once the need of a person is
satisfied, he/she moves to the next
level.
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Abraham Maslow’s Hierarchy of Needs

1. Physiological needs
or basic needs are
things for survival such
as food, water, air,
sleep, clothing, and
shelter.
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Abraham Maslow’s Hierarchy of Needs

2. Safety needs or security

needs are also important
for survival but not as
demanding as basic
needs. Examples of these
are employment, health
care, property, and social
stability. 26
Abraham Maslow’s Hierarchy of Needs

3. Psychological needs or
social needs include the
need for belongingness,
love, affection, friendship,
attachments, and
affliction (family, friends,
colleagues, etc.)
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Abraham Maslow’s Hierarchy of Needs

4. Esteem needs include

personal worth, social
recognition, and
accomplishments.

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Abraham Maslow’s Hierarchy of Needs

5. Self-actualization or
self-fulfillment needs are
personal awareness,
growth and having less
concern with the opinion
of others.
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 SUMMARY

 What is Marketing?
 Involves all communication between the seller and the buyer
 What are the basic principles of marketing?
 Needs
 Wants
 Demands
 SUMMARY

 What did Abraham Maslow propose about human

needs?
 The Hierarchy of Needs
1. Basic Needs: Physiological and Safety
2. Psychological Needs: Social and Esteem
3. Self-fulfillment Needs: Self-actualization
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 HELE VI
PERFORMANCE TASK 1
The Ideal Entrepreneur
First Grading
WMSU S.Y. 2021-2022

35
LEARNING COMPETENCY:

Produces simple products

(TLEIE6- 0a-2)

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 TASK:
As an ideal seller, create your own simple
products. Sell the products with profitable price to
your family members at home. (30 points)
(Note: Ask for guidance or help from adults--- parents, older
siblings, uncle, etc.)

Expected Output:
Short video with the clips of your performance task.
(maximum of 4 minutes)
 The short video must contain the following:
1. Introduction (Introduce yourself as a seller and
say something about your products)
2. Reasons why you chose to sell that certain
product/s
3. Production of your products
4. Selling of your products
5. Profit Statement (Total Revenue – Total Expenses
= Profit)
Performance Task Rubrics (30 pts)
 Due Date:
September 21, 2021 (Tuesday)

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 The Performance Task is
posted as Assignment in our
MS TEAMS Class:
ELEM-HELE-VI-EYO 2021-2022
Kindly visit our MS Teams Class. Instead of
sending the video to my account, just go to
Assignment and click “Turn in”. You’ll be asked
to upload your video there.  41
The Performance Task is posted
as Assignment in our MS TEAMS
Class:
ELEM-HELE-VI-ATRIDO 2021-2022
Kindly visit our MS Teams Class. Instead of
sending the video to my account, just go to
Assignment and click “Turn in”. You’ll be asked
to upload your video there.  42