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Analysis of Financial Performance For Alphabet
Analysis of Financial Performance For Alphabet
600 Alphabet
Apple
400
200
Feb-13 May-13 Aug-13 Nov-13 Jan-14 May-14 Aug-14 Oct-14 Feb-15 May-15 Jul-15 Oct-15 Feb-16
+53% -22%
$800B
683
Apple
400 366
Alphabet
200
1/30/2015 2/1/2016
$100B $10.00
$8.67
80 $75.9 8.00
60 6.00
40 4.00
$3.28
$21.3
20 2.00
0 0.00
Alphabet Apple Alphabet Apple
70
66.0
0.3 (0%)
65
60
65.7 (100%)
55.5
0.0 (0%)
55.5 (100%)
0
2013 2014 2015
60
40
Ads Google Websites Ads Google Websites
20%
69% 71%
20
0
Q4 2014 Q4 2015
Operating Income
Change
2014-2015
$30B
$23.4B
20 $19.0B
Google 23%
10
0
Other Bets -84%
-$1.9B
-$3.6B
-10
2014 2015