STORY COFFE

Every sip of coffee has its own story

aestudy.com
 THE PROBLEM

The problem is that making the coffee too bitter or too

sweet does not match expectations.

aestudy.com
 THE SOLUTION

Provides premium variant of coffe and coffe drinks

aestudy.com
 CONTRIBUTION TO SDGS

20,000
Shops in the
USA $10B
In Combined 85%
Revenue
Average Gross
Margin
$50,000

In Revenue per
Worker

10%
Revenue Increase

SUCCESS
per Year

aestudy.com
THE VALUE PROPOSITION

aestudy.com
 REVENUE STREAM

We use our income to refill stock of materials,for

promotoins and opening new branches

aestudy.com
 CANVA

aestudy.com
 THE MARKET
CUSTOMER SEGMENTATION

21 36
29% 7% 7%
% %

Local Residents Tourists Passing Travelers Students Local Businesses

CUSTOMERS GROWTH YR1 YR2 YR3
Local Residents 2% $15000 $15300 $15606
Tourists 5% $25000 $26250 $27563
Passing travelers 5% $20000 $21000 $22050

aestudy.com
Students 1% $5000 $5050 $5101
Local Businesses 1% $5000 $5050 $5101
TOTAL 2.8% $70000 $72650 $75420
OUR PREMIUM OFFERINGS

Gourmet Bagged Coffee

Deluxe Coffee Drinks

Delicious Local Food

aestudy.com
 REVENUE MODEL
Bagged Coffee
• 35 to 40 different varieties
• Differing flavors, brew strengths,
and different regions
• Specialized coffee inventories
• Priced by the pound
• Ranging $4.00 to $40.00 per
pound
• Average $15.00 per pound.
Customers choose coffee ground
or not onside
Coffee Beverages Local Food
• Variety of coffee beverages
• Direct sale of food products
• Three different size cups
• Locally sourced
• Priced from $2.50 for a 12-
• Reputable and recognizable vendor
ounce drip coffee to $5.75
and/or chefs.
for a 20-ounce latte
• May include sandwiches, bagels,
• Provides a steady and
burritos, pastries, and cookies
reliable source of income
• Highly predictable and high
aestudy.com
margin
 Market validation

We have distributed the catalog to various media

We already have more than 50 sales

aestudy.com
My team members consist of
• Sartika Dwi Rohmatin
• Melysa Tika Alviani
• Yolanda Shecillia

To the investors and panelists who have taken their time am a representative of
our team
Thank You

aestudy.com