P ROJ E C T P R O P O S A L

What is a PROJECT The Terms of

Reference
PROPOSAL? document
provide a statement of the background,
objectives, and purpose of a proposed project.
This document defines the activities to be done
and indicate the issues, budget and expertise
related to the project.
 • It provides direction and keeps the
project on track.
WHY DO I NEED ONE? • To determine ahead of time the
resources that will be required to
undertake the project: budgetary
considerations.

HOW DO I WRITE ONE?

Keep in mind of the ff:

WHAT? WHY? HOW? WHO?

1 2 3 4
 IDEA
IDEA IDEA
IDEA
TOPIC
IDEA IDEA
PROPOSALS should answer five important questions:

1. What are you going to do?

TITLE PAGE
 R O D U CT I O N
INT
• State the proposal’s purpose in one sentence.
• Define the subject’s boundaries.
• State the main claim that you will prove in the
proposal.
Current
Situation

- explain the problem or opportunity and why the proposal is

needed.

1. Causal approach
2. Effects approach
3. Narrative approach
Objectives

- tell readers what objectives your project will meet in order

to improve the current situation.
- Describe objectives or goals in order to solve the problem
or seize the opportunity
Project Plan
(methods)
- Provide all major and minor steps of the plan that are
needed to meet objectives.

* Basic writing moves *

• Provide a summary of your overall plan.
• Forecast your major steps.
• Provide the major and minor steps of your plan.
 al i f i ca t i on s
Qu

- explain how your project team is composed of individuals

qualified to carry out your plan.

* Basic writing moves *

• Make a direct claim about your team’s top strength.
• Describe your Personnel.
• Create a persona.
 Costs

- State how much it will cost your qualified team to carry out
your project plan.
Benefits

- Stress the benefits the funder can expect as a result of

funding your proposal.

* Basic writing moves *

• Signal to your readers that you are concluding the proposal.
• Highlight your plan’s benefits.
• Glimpse into the future.
• Identify you’re the next step for your readers.