Project Stakeholder

Management

Prepared by: Dr. Rula Kayyali, Reviewed by: Dr. Heba Mohammad
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Materials in this course are based on the text, A Guide to the Project Management Body of Knowledge (PMBOK® Guide), Sixth edition, Project Management Institute, Inc.
 Learning Objectives

Identify Stakeholders
Plan Stakeholder Engagement
Manage Stakeholder Engagement
Monitor Stakeholder Engagement

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Stakeholder Management Mind
Map

Monitoring and
Initiation Planning Execution
Controlling

Plan Manage Monitor

Identify
Stakeholder Stakeholder Stakeholder
Stakeholder
Engagement Engagement Engagement
 Identify Stakeholders
Stakeholders are people, groups, or
organizations that could impact or be
impacted by the project. These include:
• Customers
• Sponsors
• Team Members
• Suppliers
• Labor unions

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 Identify Stakeholders
Identifying and engaging stakeholders is an iterative
process and should be reviewed and updated frequently,
like in times when the project moves from phase to phase,
or when some new stakeholders get involved in the project
or some leave.
Identifying stakeholders include analyzing and
documenting their interests, involvement,
interdependencies, influence, and their potential impact
on the project success.

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Activity: List Stakeholders
Project Stakeholders

Construction of a shopping center

near your campus

Expo 2020/2021 event in Dubai

Project that you do did for one of

your previous courses

Project to develop an application

to track visitors to your campus
 Identify Stakeholders – Inputs, T&T,
Outputs

The PMI Registered Education Provider logo is a registered mark of the Project Management Institute, Inc.
Project Management Institute, A Guide to the Project Management Body of Knowledge, (PMBOK® Guide) – Sixth Edition, Project Management Institute Inc., 2017, Page 507
 Stakeholder Analysis
(Source: https://www.mindtools.com/pages/article/newPPM_07.htm)

Questions that can help you understand your stakeholders include:

What financial or emotional interest do they have in the outcome of your work? Is it
positive or negative?
What motivates them? Is it higher profits, better reputation, pride?
What information do they want from you, and what is the best way of communicating
with them?
What information do I need from them?
What elements of my project can they influence? Is it resources? Is it scope? Is it the
budget?
What is their current opinion of your work? Is it based on good information?
Who influences their opinions general?
If they aren’t likely to be positive, what will win them around to support your project?
If you don't think that you’ll be able to win them around, how will you manage their
opposition?
Example of Stakeholder Mapping using
the Influence/Power-Interest Grid

https://www.iaea.org/resources/nuclear-communicators-toolbox/methods/planning/stakeholder-
analysis
Output of Identify Stakeholder process:
Stakeholder Register
 Plan Stakeholder Engagement

 This is the process of developing approaches to involve

project stakeholders based on their needs, expectations,
interests, and impact on the project.
 The key objective is to have a plan to interact effectively
with stakeholders.
 This process is performed periodically throughout the
project as needed.

The PMI Registered Education Provider logo is a registered mark of the Project Management Institute, Inc.
 Plan Stakeholder Engagement –
Inputs, T&T, Outputs

The PMI Registered Education Provider logo is a registered mark of the Project Management Institute, Inc.
Project Management Institute, A Guide to the Project Management Body of Knowledge, (PMBOK® Guide) – Sixth Edition, Project Management Institute Inc., 2017, Page 516
Engagement Plan: Stakeholder
Mapping
 Sample: Stakeholder Engagement Plan
Source: Template from www.nzta.govt.nz

 For each stakeholder, determine the engagement purpose (eg share, listen, consult, explore, collaborate).
 Determine the engagement technique (eg workshops, one-to-one meeting, focus groups).
 Determine the frequency of engagement required for each stakeholder (eg daily, weekly, monthly, quarterly,
annually).
 Provide a schedule outlining dates and locations where stakeholder engagement activities will take place.
 List for each engagement activity the designated activity owner.

Stakeholder Engagement Engagement Engagement Date(s) and Activity owner Activity progress
purpose technique frequency location

Mr. Ali Consult workshop monthly 2nd Monday every Mr. Rashid Ongoing
month, HO

             
 Manage Stakeholder Engagement
 This is the process of communicating and working with stakeholders.
The key to effective stakeholder engagement is a focus on continuous
communication with all stakeholders, including team members.
 This is to help us understand their needs and expectations; and address
issues as they occur.
 This process allows the project manager to increase support and
minimize resistance from stakeholders.

The PMI Registered Education Provider logo is a registered mark of the Project Management Institute, Inc.
 Manage Stakeholder Engagement –
Inputs, T&T, Outputs

The PMI Registered Education Provider logo is a registered mark of the Project Management Institute, Inc.
Project Management Institute, A Guide to the Project Management Body of Knowledge, (PMBOK® Guide) – Sixth Edition, Project Management Institute Inc., 2017, Page 523
 Monitor Stakeholder Engagement
This is the process of monitoring project
stakeholder relationships and tailoring strategies
for engaging them through revisions and
modification of engagement strategies and plans.
The objective of this process is to maintain the
efficiency and effectiveness of stakeholder
engagement activities as the project evolves and its
environment changes.

The PMI Registered Education Provider logo is a registered mark of the Project Management Institute, Inc.
 Monitor Stakeholder Engagement –
Inputs, T&T, Outputs

The PMI Registered Education Provider logo is a registered mark of the Project Management Institute, Inc.
Project Management Institute, A Guide to the Project Management Body of Knowledge, (PMBOK® Guide) – Sixth Edition, Project Management Institute Inc., 2017, Page 530
 Stakeholders can impact the success
of a project

Stakeholders need to be identified at

the beginning and their interests and
influence analyzed.
Summary
Stakeholder engagement must be
planned

Engagement includes communication

and consultation with stakeholders
 End of Lesson Checklist
Task​ Status​
Review slides​ ​
End of
Complete Independent
Lesson ​
Learning ​
Checklist
Complete Self-assessments ​
in BBlearn​
Complete Kahoot Quiz​ ​
Complete Activity​ ​

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