BUSINESS STATISTICS FOR DECISION MAKING

SUBMITTED BY-

NEHA GUPTA (21GSOB2010054)

MUSKAN (21GSOB2010341) SUBMITTED TO-
RITIKA (21GSOB2010043)
SUMIT RASTOGI
BHOOMIKA (21GSOB2010170)
LAVI PAWAR (21GSOB2010054)
 I PHONE(APPLE)
THE IPHONE IS A LINE OF  SMART PHONES  DESIGNED AND
MARKETED BY APPLE INC. THAT USE APPLE'S  IOS 
MOBILE OPERATING SYSTEM. THE FIRST-GENERATION IPHONE
 WAS ANNOUNCED BY THEN-APPLE CEO STEVE JOBS ON
JANUARY 9, 2007. SINCE THEN, APPLE HAS ANNUALLY
RELEASED NEW I PHONE MODELS AND IOS UPDATES. AS OF
NOVEMBER 1, 2018, MORE THAN 2.2 BILLION IPHONES HAD
BEEN SOLD.

THE IPHONE IS ONE OF THE TWO LARGEST SMARTPHONE 

PLATFORMS IN THE WORLD ALONGSIDE ANDROID, FORMING A
LARGE PART OF THE LUXURY MARKET.
IPHONE IS ONE OF THE MOST SUCCESSFUL ORGANIZATION IN THE HISTORY OF THE TECH
INDUSTRY, ABOUT HOW TO AVOID WASTE, MAXIMIZE EFFICIENCY, AND INNOVATE.
ACCORDING TO ONE ESTIMATE, APPLE SPENT $150 MILLION DEVELOPING THE IPHONE
(EXCLUDING THE COST OF THE IDEATION PHASE). THAT $150 MILLION CERTAINLY RANKS
PROJECT PURPLE AS ONE OF THE BEST INVESTMENTS EVER. “THERE ARE VERY FEW PRODUCTS
THAT HAVE BOOSTED THE FINANCIALS OF A COMPANY IN THE WAY THAT THE IPHONE HAS FOR
APPLE.

IN THE FIRST QUARTER OF 2017, IPHONE SALES ACCOUNTED FOR MORE THAN 69% OF APPLE’S
TOTAL REVENUE, GENERATING MORE THAN $54 BILLION IN REVENUES ON AN ESTIMATED
PROFIT MARGIN OF GREATER THAN 50%. IN TEN YEARS, APPLE’S REVENUE GREW FROM $8
BILLION IN 2004 TO MORE THAN $215 BILLION IN 2016.
MEAN
Mean is an average of the given numbers. A calculated central value of a set of
numbers. In simple words, it is the average of the set of values.

Applications of Mean in Iphone.

• It can be used in economic analysis to calculate the average sales, average cost
,per capital income exports etc of the iphones.
• The mean is also used by the managers to calculate the number of phones
produced per day on a large assembly line.
MEDIAN
THE MEDIAN IS THE MIDDLE NUMBER IN A SORTED, ASCENDING OR DESCENDING, LIST OF NUMBERS AND CAN BE MORE DESCRIPTIVE OF
THAT DATA SET THAN THE AVERAGE.

THE MEDIAN IS THE VALUE SEPARATING THE HIGHER HALF FROM THE LOWER HALF OF A DATA SAMPLE .

APPLICATIONS OF MEDIAN
1. THE MEDIAN CAN BE USED FOR THE PROBLEMS OF DISTRIBUTION OF INCOME, WEALTH, INVESTMENT IN THE ORGANIZATION.

2. THE MEDIAN SALARY GIVES A VALUE CLOSE TO THE AVERAGE SALARY COMMONLY PAID ,
FOR EXAMPLE : SUPPOSE THE SALARY WHICH IS PAID IN IPHONE ARE -

30000,40000,50000,60000,70000,85000,90000

IN THIS EXAMPLE THE MEDIAN VALUE IS 60000 , WHICH WILL ALSO GIVE THE APPROX AVERAGE SALARY FIGURE .
MODE
THE MODE IS THE VALUE THAT APPEARS MOST FREQUENTLY IN A DATA SET.

FOR EXAMPLE:- IN THE FOLLOWING LIST OF NUMBERS , 16 IS THE MODE SINCE IT APPEARS
MORE TIMES IN THE SET THAN ANY OTHER NUMBER.
3,3,6,9,16,16,16,27,27,37,48,53

APPLICATIONS OF MODE : -
1. SUPPOSE THE IPHONE WANT TO KNOW THE MOST AGE GROUP EMPLOYEES IN THE
ORGANIZATION, THEN THEY APPLY THE MODE TO FIND.

2. IF THE COMPANY WANTS TO KNOW ,ON WHICH PRICE THE MODELS OF IPHONES ARE SOLD
THE MOST IN THE MARKET ,THEN THEY ALSO APPLY THE MODE.
DISPERSION
DISPERSION MEASURE THE EXTENT TO WHICH THE ITEMS VARY FROM SOME CENTRAL
VALUE.
DISPERSION IS ALSO KNOWN AS SCATTER, SPREAD OR VARIATION.

NEED OF DISPERSION OVER CENTRAL TENDENCY

IN DISPERSION, WE MEASURE HOW MUCH THE CENTRAL VALUE VARIES FROM THE
OBSERVATIONS.
SO , FOR CALCULATING THE DISPERSION FIRST WE HAVE TO CALCULATE THE CENTRAL
TENDENCY, SO THAT WE CAN FOUND THE DIFFERENCES.
 APPLE IPHONE UNIT SALES OF 10 YEARS 2009-2018,
BY QUARTER ( UNIT SALES IN MILLIONS )
YEAR Q1 Q2 Q3 Q4 Total Sales
2018 77.32 52.22 41.3 46.89 217.72

2017 78.29 50.76 41.03 46.68 216.76

2016 74.78 51.19 40.4 45.51 211.88

2015 74.47 61.17 47.53 48.05 231.22

2014 51.03 43.72 35.2 39.27 169.22

2013 47.79 37.43 31.24 33.8 150.26

2012 37.04 35.06 26.03 26.91 125.04

2011 16.24 18.65 20.34 17.07 72.3

2010 8.74 8.75 8.4 14.1 39.99

2009 4.36 3.79 5.21 7.37 20.73

In the fourth quarter of 2018 alone, Apple sold 46.89 million IPhones
worldwide, a figure which slightly outpaced its sales from the corresponding
quarter of 2017. In entire 2018, 217.72 million iPhones
were shipped worldwide. Apple typically releases at least one new version of
its iPhone each year, a strategy which has helped the company consistently
pull in quarterly sales figures in the tens of millions. 
STATISTICAL DATA OF 10 YEARS OF SALES OF IPHONE USING
EXCEL SALES
217.72
216.76
211.88 SALES
231.22

169.22 Mean 145.512

150.26 Standard Error 24.74537

125.04 Median 159.74
72.3 Mode #N/A

39.99 Standard Deviation 78.25173

20.73 Sample Variance 6123.333

Kurtosis -1.30099
Skewness -0.53489
Range 210.49
Minimum 20.73
Maximum 231.22
Sum 1455.12
Count 10
GRAPHICAL REPRESENTATION OF TOTAL SALES OF IPHONE

Total Sales
250

200

150
Total Sales
(In Millions)
100

50

0
2018 2017 2016 2015 2014 2013 2012 2011 2010 2009 (Year)
WE HAVE CALCULATE THE AVERAGE VALUES UXING EXCEL OF
Q1,Q2,Q3 AND Q4.

Q1
77.32
Q2
78.29
74.78 SALES
74.47 77.32 52.22 SALES
51.03 50.76
47.79 Mean 43.63778 51.19 Mean 36.33
Standard Standard
37.04 Error 9.680948 61.17 Error 6.193068
16.24 Median 47.79 43.72 Median 40.575
37.43 Mode #N/A
8.74 Mode #N/A
Standard
Standard 35.06 Deviation 19.5842
4.36 Deviation 29.04284
Sample
Sample 18.65 Variance 383.541
Variance 843.4867
8.74 Kurtosis -0.98414
Kurtosis -1.66572 3.79 Skewness -0.61345
Skewness -0.14663 Range 56.81
Range 73.93 Minimum 4.36
Minimum 4.36 Maximum 61.17
Maximum 78.29 Sum 363.3
Sum 392.74 Count 10
Count 9
Q3 Q4
SALES SALES
41.3 46.89
41.03 SALES 46.68 SALES
45.51
40.4
48.05 Mean 32.567
47.53 Mean 29.668
Standard
Standard 39.29 Error 4.837775
35.2 Error 4.573435
33.8 Median 36.545
31.24 Median 33.22 26.91 Mode #N/A
26.03 Mode #N/A Standard
Standard 17.07 Deviation 15.29839
20.34 Deviation 14.46247 Sample
Sample 14.1 Variance 234.0407
8.4 Variance 209.1631 7.37 Kurtosis -1.36116
5.21 Kurtosis -0.74161 Skewness -0.55327
Skewness -0.68695 Range 40.68
Range 42.32 Minimum 7.37
Minimum 5.21 Maximum 48.05
Maximum 47.53 Sum 325.67
Sum 296.68 Count 10
Count 10
COMPARISON OF AVERAGE VALUES OF QUARTILE DATA OF IPHONE

50
45
40
QUARTILE MEAN MEDIAN 35
Q1 43.63 47.49 30
Q2 36.33 40.57 25 MEAN
Q3 29.66 33.22 MEDIAN
20
Q4 32.56 36.54
15
10
5
0
Q1 Q2 Q3 Q4