MEDIA AND INFORMATION

LITERACY (MIL)

“PEOPLE MEDIA”
How do you understand the term “people
media”?

refers to persons that are involved in the use, analysis,

evaluation and production of media and information
(Source: MIL Curriculum Guide by DepEd)
PEOPLE MEDIA

People in Media and People as

Media
Who do you think are “people media”?
PEOPLE IN MEDIA

 Media practitioners who provide information coming from their

expert knowledge or first- hand experience of event.

PEOPLE AS MEDIA
People who are well-oriented to media sources and messages and
able to provide information as accurate and reliable as possible.
PEOPLE AS MEDIA

 1.Opinion Leaders
 2.Citizen Journalism
 3.Social Journalism
 4.Crowdsourcing

Photo Credit: https://anhsg11gasa.wordpress.com/tag/people-as-media/

OPINION LEADERS

 •highly exposed to and actively using media

 • source of viable interpretation of messages for lower
end media users
 •opinions are accepted by a group
CITIZEN JOURNALISM

 People without professional journalism training can use

the tools of modern technology and internet to create,
augment or fact-check media on their own or in
collaboration with others.
SOCIAL JOURNALISM

 •Journalists are using social media to make their content available to more
people.
CROWDSOURCING

 the practice of obtaining needed services, ideas, or content by

soliciting contributions from a large group of people and especially
from the online community.
 Ex. Wikipedia,google
PEOPLE IN MEDIA

 •media practitioners
 •provide information coming from their expert knowledge or first- hand experience of
events
PEOPLE IN MEDIA

TYPES OF JOURNALIST BY MEDIUM

• Print Journalists
• Photojournalists
• Broadcast Journalists
• Multimedia Journalist
 SUMMARY OF THE LESSON: PEOPLE IN
MEDIA AND PEOPLE AS MEDIA
 • media practitioners PEOPLE IN
 • experts MEDIA
 • provide information to media users

 • media users
 • well-oriented to media sources and messages PEOPLE AS
 •intermediaries, provide information to lower- end media users MEDIA

 people with limited access to media and information

Lower - end
Media Users
FORMATIVE ASSESSMENT. KEY TYPE.
WRITE “PAS” FOR PEOPLE AS MEDIA
AND “PIN” FOR PEOPLE IN MEDIA
 1. SHS Teacher
 2. Radio Commentator
 3. Independent Blogger
 4. YouTubers
 5. Print Journalist
 6. News Reporter
 7. Your Classmate
 8. Facebook User
 9. Movie Director
 10. College Professor