Picture 7

Presented In partnership
by with
 Award Objectives
• Unearth leading practitioners and
celebrate their great work
• Get conversations going about what
it takes to be a great fundraiser
• Highlight some role models
• Demonstrate rewarding, challenging
and stimulating career paths in
fundraising
 Judges
Bade Stapleton Usha Menon
(Australia)
(Singapore)
Head of Marketing
World Vision Australia Director of Resource
and
John Silva (The Regional Programs
Philippines) Habitat for Humanity
Senior Consultant International
Museum of The
Philippines Errol Pike (New
Zealand)
Scott Bulger Fundraising Manager
 Judging Criteria
• Broad achievements
• Financial performance
• Strategy
• Entrepreneurial Spirit
• Leadership
• Long-term performance
• X-Factor
Small Nonprofit Finalists
Ivan Ho Yeng Thye
Executive Director
Oikos Helping
Hand

Based in The
Philippines

Mission:
Alleviate poverty in
slum areas of Manila
through evangelism,
food programs,
schooling for children
and youth and
 Ivan Ho Yeng Thye
• An innovative practitioner who thought
outside the square by sourcing funds
from outside his homeland. Sought
donations in Singapore where the
Singapore dollar is worth 32 times more
than the Philippine peso!

• Increased net fundraising revenue by

45-50% a year for 3 years running
Anna Wood
Director of Marketing
and Development
Crusader Union of
Australia

Based in Sydney

Mission:
Proclaim the Gospel of
Jesus Christ to students
in independent schools
 Anna Wood
• Achieved extraordinary net fundraising
growth of 294% in a recent 12 month
period, but also regularly exceeded
income targets for last 4 years
• Developed tailor-made fundraising
products for different donor segments
• Conducted $4 million capital campaign
over 4 years and developed new
regular giving program
• Secured buy-in from leadership to
Catherine Hoban
Director of Development
and Fundraising
Lort Smith Animal
Hospital

Based in North
Melbourne

Mission:
Provide low cost
veterinary care;
emergency treatment ;
shelter and re-homing
for stray, abused and
 Catherine Hoban
• Launched a highly successful
fundraising program from scratch
including the development of new
fundraising ‘products’ based on
thorough research and a ‘nose’ for
opportunity.
• Increased net revenue by 204% in a 12-
month period
• Extensive acquisition program resulting
in 7000 new cash donors and 600
regular givers over 18 months
Jenny Allen
Chief Executive
Officer
Youth Focus Inc

Based in Perth

Mission:
To prevent youth
suicide, depression
and self-harm.
In 2007 Youth Focus
serviced 600 young
people and over 160
families.
 Jenny Allen
• Responsible for almost doubling
fundraising income over the space of
two years.

• Shifted culture of organisation from

being reliant on government funding to
a culture where 85% of revenue now
comes from fundraising activities such
as corporate partnerships, trusts/
foundations and events.
Large Nonprofit Finalists
Jennifer Doubell
National Fundraising
Director
National Heart
Foundation of
Australia

Based in Sydney

Mission:
Dedicated to reducing
the dreadful effects of
people living with, or
dying from heart,
stroke and blood
 Jennifer Doubell
• Led a team which lifted fundraising
revenue from $34 million to $48 million
over a 4 year period while at the same
time taking on the challenge of getting
the many state and territory branches
of the Heart Foundation to fundraise
together under a unified strategy.

• Added 3,500 bequest commitments and

12,000 regular givers since 2005
Julie Callaghan
General Manager
Breast Cancer
Institute of Australia

Based in Newcastle

Mission:
Increasing awareness
and funding for breast
cancer research to
identify effective
treatment and
prevention for all those
at risk.
 Julie Callaghan
• Achieved average fundraising revenue
growth of almost 17% a year for the
last four years.

• Responsible for the annual Australian

Women’s Health Diary initiative which
attracts support from the community
and corporates - last year raised
$720,000 (net).

• Ratio of fundraising costs to fundraising

revenues has been reduced by 10% in
last 4 years
Arron Peacock
Direct Marketing
Manager
Oxfam New Zealand

Based in Auckland

Mission:
A just world without
poverty - a safer, fairer
and more sustainable
world where all people
can enjoy a life of hope
and opportunity.
 Arron Peacock
• Implemented the ‘Oxfam Unwrapped’
integrated campaign involving a
complex mix of direct mail, web
marketing, direct TV, Radio and TV
promotion, viral email campaigns,
newspaper and magazine inserts.
• Increased net fundraising revenue by
45% during a recent 12 month period.
• Smashed fundraising targets despite a
significant reduction in human
resources
Mark Lees
Director of Fundraising
and Marketing
Bible Society NSW

Based in Sydney

Mission:
Achieve the widest
possible distribution of
the Holy Scriptures
 Mark Lees
• Acted as an agent of change to turn
around dysfunctional fundraising
departments
• Actively creates a team culture where
innovation and ideas are allowed to
bubble to the surface and be
implemented resulting in significant
fundraising revenue increases.
• Successfully conducted $12 million
capital campaign
• Achieved 57% increase in net
Leonie Walton
Head of Marketing and
Corporate Partnerships
National Breast
Cancer Foundation

Based in Sydney

Mission:
Supporting and
promoting high quality
research into the
prevention, detection
and treatment of
breast cancer.
 Leonie Walton
• Developed the national Pink Ribbon
cause-related marketing program with
several high profile corporate partners.

• Grown corporate partnership income to

almost $5 million annually.

• Net annual fundraising revenue has

increased by almost 100% over 3 years
from $5.6 million to $10 million
Will you be the

Australasian Fundraiser of
the Year

in 2009?