KFC

Presented by:
Iqra & Sadaqat Ali
 Introduction
• KFC is abbreviation of Kentucky Fried Chicken, is a chain of fast-food restaurants
• Based in Louisville, Kentucky, United States
• KFC primarily sells chicken pieces, wraps, salads, and sandwiches
• While its primary focus is fried chicken
• KFC also offers a line of grilled and roasted chicken products, side dishes, and
deserts
• Outside the US KFC offers Beef based products like hamburgers or Kebabs
 Figures
• Founded in 1930 by Harland Sanders
• Key peoples: Roger Eaton president, Harvey Brownlea COO
• Industry: Restaurants
• Revenue: $ 29 Billion
• Employees: 4 M
• Website: www.kfc.com
 Mission Statement
• Vision
To be integrated food services group in ASEAN region, delivering
consistent quality products and excellent customer focused
• Mission
To maximize profitability, improve shareholder value and deliver
sustainable growth year after year
KFC organization chart
 Supply Chain Management in KFC
• Supplies
• Vendors
• Logistics
• Storages
• Wastages
• Inventory Management
 Supplies
• Highly perishable items (Daily Supply)
• Buns
• Vegetables
• Milk
• Chicken
• Pepsi (Every alternate day)
• Fries (Once a week)
• Paper packaging
 Vendors
• Open Vendor System
• Supplier’s capacity check
• Tender based price quotation
• Quality check by KFC
 Logistics
• Transportation vehicle at a specific temperature
• Specification’s check on arrival
• Item pruning Accept/Reject
• Rejected items mentioned in invoice
• The team sends a mail within 24 hours
• The items are replaced within 48 hours
 Storage
• Stored at specific temperature
• Special maintenance committee takes care
• FIFO usage pattern
• Items are kept in numbered rows e.g. A1, A2 ….
• And are take off from the shelves in ascending order
 Wastages
• 1.5% to 2% of the total sales
• Types
- Transportation and handling
- Storing
- Preparation
-Yield
- Serving
- Cooked food shelf life
 Inventory Management
• Farm to Fork
- Receiving
- Storing
- Preparation
- Production
- Serving
 Competitive Edge
• Delicious and well liked recipes
• Strongest category among nearest competitors
• Well global penetration
• Well recognized brand logo
• Strong cash flows via franchisee license fee