Kirkpatrick’s Four

Levels of
Evaluation
Prepared by: Rachel Marie E. Salongcong
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Donald Kirkpatrick

 Professor Emeritus at the University of

Wisconsin

 past president of the American Society for

Training and Development (ASTD)

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The Four Levels of Evaluation

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Level 1: Reaction

• This level measures how your trainees (the people being

trained), reacted to the training.
• Determining to what degree the participants react
favorably to the learning event – Is there a feeling of
satisfaction?
• Participant’s feedback provides evaluation at this level.

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Sample Feedback Form
Strongly Strongly
Agree Agree Neutral Disagree Disagree
The information presented was helpful

The presentation was easy to understand

The presenter provided content that I can

immediately use in my job
The class was just the right length

The venue was conducive to learning

The activities were fun and engaging

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Level 2: Learning

• How much has their knowledge increased as a result of

the training?
• Determine to what degree participants have acquired the
intended knowledge, skills, and attitudes based on
participation in the learning event
• Evaluation can be done using performance or testing
(during training)

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Level 3: Behavior

• How far your trainees have changed their behavior, based

on the training they received
• Determine to what extent participants can demonstrate
transfer of learning to the workplace.
• Evaluation at this level takes place 3-6 months post-
training through observation of change in job behavior

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Level 4: Results

• analyze the final results of your training

• Determine to what degree targeted outcomes occur as a
result of the learning event and subsequent reinforcement
• Evaluation focuses on the specific outcomes that were
targeted as a result of training

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When planning a training ….

BEGIN WITH THE

“END” IN MIND
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PROPOSED FIFTH LEVELS OF
LEARNING EVALUATION

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A FIFTH LEVEL
• JJ Phillips – 5th Level, Return on
Investment (ROI) Comparing results
to the cost of training
• Roger Kaufman – 5th Level,
Evaluates the impact of organization
on external environment
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RECAP:
1.The four-level model of evaluation is used to
assess the effectiveness of training
2. There is an evaluation at each of the four
levels – Reaction, Learning, Behavior, Results

3. Planning is done with the “end” in mind

4. There is a consideration of “fifth level” by
contemporary trainers

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THANK YOU

Rachel Marie E. Salongcong

(02) 488-33-58

rmsalongcong@gmail.com

www.informatics.com.ph