Vision & Strategy

2021-11-19 Bamboo
Index

● Vision
● Strategy
● Office
● Organization
Goal of this meeting

Every member understands

● What we’re aiming at + Why
● How we’re going to achieve it
Vision
Vision

● Become the strongest team in Money Forward group

○ Develop products with
■ higher performance
■ faster delivery
■ higher quality
○ → Become overwhelming competitive advantage of Money Forward
○ → Become “key factor” to achieve Money Forward Vision!
● Become the leading SaaS company in Asia with Hanoi branch dev team
○ People say "speaking of SaaS company, it's Money Forward”
Strategy
Strategy

● To realize the vision, we put efforts on…

○ Recruitment
○ Team / Organization
○ Working environment
○ Evaluation
○ Training / Education
○ Benefit
○ Branding / Internal communication
● Make sustainable system for long term expansion
○ Not depend on person, make a system
● As a result, we provide more and more values for users.
○ It generates profits at the same time 💰
Strategy ~ recruitment ~

● Recruit not only people in Vietnam but also foreign countries

○ Hanoi
○ Vietnam
○ Japan
○ Sigapore
○ etc...
● Use several recruitment channels
○ Refferal
○ Job posts
○ LinkedIn
○ Headhunter
○ etc...
Strategy ~ team/organization ~

Team
● Well-balanced team with each position (FE/BE/Full-stack)
● Assign accelerators for additional value => Associate PO
○ MFBC mid products become quite big in near future
■ Associate PO can support product enhancement
■ Associate PO can lead product development when we develop products in VN market
● Basically PO comes to HN for some months when developing products in HN branch

Organization
● Hanoi branch is directed only by VN members in 2 years from starting up
○ → The first branch directed by non-Japanese members
Strategy ~ evaluation ~

Project
● KGI
○ NPS (from MFJ and users)
○ NPI (Next purchase indicator)
■ “Do you want to develop products in MFV-HN more than any other branches of MF?”
● KPI
○ FourKeys (under discussion)
Member
● Define what kind of member we highly evaluate, also how to evaluate
○ Use same grade and requirements as MFJ
● Take how much they contribute to other members' growth into account
○ leader: mandatory
Strategy ~training/education~

● Technical adviser
○ Go, React, etc...
● Training program
○ technologies (Go, React, AWS, etc...)
○ levels (freshers, developers who convert languages, etc...)
● Opportunities to learn state-of-the-art technologies
○ On the premise that it provides more values to users
Strategy ~ benefit ~

● (Planning) Career path Vietnam 🇻🇳 → Japan 🇯🇵

○ Exchange members for career development
○ MoneyForward Japan is englishnizing!
■ MFJ is going to recruit non-Japanese speakers (2022 Autumn)
■ All of engineers in MFJ need to speak English (until 2024)
Strategy ~ branding ~

● Attention & Attraction

● Attention
○ Let people (recruitment targets) know MFV-HN more
● Attraction
○ Motivate people to work for MFV-HN → Get more candidates
○ Build attractive working environment to promote
Strategy ~ internal communication ~

● Enhance collaboration (knowledge share, events, etc...)

○ within HN branch
○ with HCM branch
○ with MFJ
○ with other overseas branches (India 🇮🇳)
Office
Current office

● I’m terribly sorry for the current small office…

● Improve office environment step by step
○ Made a private meeting room with monitor and speaker
○ Installed more trash boxes
○ Ordered chairs to protect our lower back
○ Going to order monitor stands

GTChair Marrit X Ergonomic Chair →

(*color is gray)
New office

● TNR tower
● Schedule
○ end of March ~ beginning of April
● Area
○ 680m^2
● Now selecting a vendor
○ The vendor and MFJ designer design
Organization
Organization Transition ~ December 2021~

Non-Dev Development

Corporate
Admin
Development
(1)
（2）

Project Management
G AA Project Cross-Department
Project
e
A n （ 3 ppl ） （ 2 ppl ）
（ 7 ppl ）
c e
C
c r
L u
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g & L&D t TA
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Organization Transition ~ December 2022~
Non-Dev Development

Project
Management AA
(3 teams; 22 ppl)
Corporate (2 teams; 15 ppl) BE : 7
Admin
Development BE : 5 FE : 5
(3)
（3） FE : 2 Fullstack : 2
Fullstack : 1

New
Project
Cross-
?! Cross-
Depart
G (10 ppl)
Dev ment
e BE : 4
A n FE : 2 （4） （4）
Fullstack
c e
C :1
c r
L u
o a Team Team Team Team Team
e C l
u l 1 2 1 2 3
g & L&D t TA
n
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Organization Transition ~ December 2023 ~
Non-Dev Development

Project
Management AA New Project?!

Corporate (2 teams; 15 （ 4 teams; 33 ppl ） (2 teams; 15 ppl)

Admin
Development ppl) BE : 12 BE : 3
(4)
（3） BE : 5 FE : 9 FE : 2
FE : 2 Fullstack : 2 Fullstack : 1
Fullstack : 1

Cross
Cross -
G -Dev Depar
e （4）
tment

A n （4）
c e
C
c r
L u
o a
e C l Team Team Team Team Team Team Team Team
u l
g & L&D t TA 1 2 1 2 3 4 1 2
n
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Hiring plan

● It’s very detailed, so use the following spreadsheet

○ https://docs.google.com/spreadsheets/d/1tkh4L7reoky8qBCIyK-l_tf2fgi3_bwVT3d1y1XqZbw/edit#gid=132
004332

● You can access this information in Handbook

○ https://moneyforward.kibe.la/notes/191597#organization
In the end
In the end...

● We’re going to organize everything step by step

○ It’s one of my responsibilities to make the environment where every
member can perform the best and grow skills
● Feel free to give straightforward feedbacks!
Let’s make it together!