MIS Presentation

on
STARBUCKS COFFEE

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 INTRODUCTION

We are living in a time of information change.

Managers have to-

O Assimilate masses of data.

O Convert it into information.
O Form conclusion.
O Make decision to achieve business objectives.

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O Management Information System (MIS) –

A management information system (MIS) is an

organized combination of people, hardware,
communication networks and data sources that
collects, transforms and distributes information in an
organization. An MIS helps decision making by
providing timely, relevant and accurate information to
managers.

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The physical components of an MIS

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MIS And Decision Making Process

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MIS In Different Levels Of Organization-

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Continue……

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Around the world
50 Countries
16000 Locations
One Name
Let the experience
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begin……..
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 BACKGROUND
O In 1971, three coffee fanatics opened a small coffee
shop in Seattle’s Pike Place Market.
O In 1980,began selling coffee by cup.
O In 1982, Schultz joined the Starbucks marketing team.
O In1987,Howard Schultz bought Starbucks.
O In 1990, Orin Smith had joined the company as CEO.
O In 1992, the company had 140 such stores in the
Northwest and Chicago.
O In 2002, Schultz had unequivocally established
Starbucks as the dominant specialty-coffee brand in
North America.

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Starbucks products

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 MIS IN STARBUCKS

O Starbucks uses management information system called-

IRIS(Intelligent Restaurant Information System)

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 1.Point Of Sale System(POS)-

It is a front of house till system. It consists in two touch

screen used by deployed partners , Store manager(SM),
Assistant manager(ASM) and Shift Supervisor(SS) that
need to insert their username and Specific password
before
to start with correct security Level.

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 Functions of POS for middle managers-

O Paid in & paid out function helps in Security

measures for cash management and inventory controls
in the store.

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2. The Manager Work Station (MWS)-

It is a back of house computer system compiles and

reports
all store information to effectively manage all aspects of
store business. It displays all the different functions
available on the Information System (IRIS). Accessed by
Partners and Managers with correct username and
password.

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 Functions of MWS for middle managers-

O Managers access the reports to track and sales by

product category for sales management.

O Reports also helps manager to carry out financial

audit.

O Managers to identify business requirements and

customer needs, to identify peak time in the store to
control wasting and track stock.

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 Continue….

O Provides a number of reports which helps to manage

store profitability.

O Managers can use there reports to prepare short term

budget or annual budget.

O Reports provide information to identify customers

demand which helps in planning of menus and pricing
analysis.

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 Continue…..

O Manager also gets customer feedback and is

responsible for customer satisfaction.

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 CONCLUSION

O Computer and MIS are one of the important resources

for the restaurant chain industry. They spend huge
amount of money for buying, development and
maintenance of such systems.
O MIS have great contribution to increased
competitiveness and effectiveness of managers in
decision making process and solving of different
problems in an organization.

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Thank You.
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