The Cola Conundrum

COCA COLA GENESIS & GROWTH

• Introduced as
• Role in World War 2
• Current status
• Abnormal History in different countries
 Company Profile
• Second Entry in 1993
• Ownership of different products
• Market share
• New production facilities
• Job oppurtunities
 Coca-Cola’s Claim of Ethical Business

• Code of Business Conduct

• Environment policy
• Supplier Guiding principles
• Workplace practices
 Coca-Cola’s Claim of Ethical Business

• Communication
• Work environment
• Health & Safety
• Child & Forced Labor
 Coca-Cola’s Claim of Ethical Business

• Wages & Benefits

• Collective Bargaining
• Environmental Practices
• Compliance with laws and regulations
 Coca-Cola’s Claim of Ethical Business

• Quality Business Objective

• Promise
• World Environment Foundation
 Coca-Cola’s unethical practices
• Lack of transparency and accountability
• Lack of ethics in marketing
• Unhealthy practices
• Unhealthy nature of colas
 Coca-Cola’s unethical practices
• Foreign particles found in bottles
• Excessive water usage
• Very low compensation paid for the usage of
resources
 PepsiCo
• Profile
• Indian Market
• Coca cola & PepsiCo
• Pesticide controversy
 Cola Companies Defense
• Drinks are safe
• Conform all standards
• Refute CFE’s standards
 The Battle rages on
• Coca-cola & Pepsi come together
• Us government backs colas
• 20% drop in sales
 Conclusion
• Contain dangerous chemicals
• Drinks are unsafe