Ethnographic Research: By: Norcelyn S. Anudin

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ETHNOGRAPHIC

RESEARCH

By: NORCELYN S.
ANUDIN
What is
Ethnography?
The study of groups’ behavior,
beliefs, languages and interactions
Observation requires a long-term
commitment to fieldwork
Qualitative research
Collection of several forms of
documentation
WHY DO WE CONDUCT
ETHNOGRAPHIC RESEARCH?

Provides understanding of larger


issues
Day to day picture of events, thoughts
and activities
Detailed records of beliefs and
behaviors
CHARACTERISTICS OF
ETHNOGRAPHIC RESEARCH

Cultural theme
Culture sharing group
Shared patterns of behavior, beliefs and
language
Fieldwork: Emic, Etic, and Negotiation
Description themes and interpretation
Context or setting
Researcher reflexivity
REALIST ETHNOGRAPHIES

An objective, unbiased account


written in third person
Data not overshadowed by
biases, political goals or
judgments
Interpretation based on notes
from the participants views
CASE STUDIES

Study of program, event,


or activity of an individual
In-depth exploration of
actual case
Extensive data collection
TYPES OF CASE STUDIES

Intrinsic Case Studies – unusual


cases that have merit
Instrumental Case Studies –
serves a purpose of illuminating
a case
Collective Case Studies –
multiple cases studied and
compared to offer insight into a
case
CRITICAL
ETHNOGRAPHIES
Advocates to emancipate those
who are being marginalized in
society
Studies inequality, repression,
dominance and empowerment
Reflexive and self-aware of their
role, no longer objective observer
Thhan
T ankk You
You

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