NAME:SAMEER BODE

ROLL NO:20109
WORKING With COMPANY:INDIA TRADES.
GUIDE:Prof.Deepak Pore
SYMBA:MARKETING.
Nature of industry, Market trends,
Major players in industry.
At a high level, digital marketing refers to advertising delivered
through digital channels such as search engines, websites, social
media, email, and mobile apps. Using these online media channels,
digital marketing is the method by which companies endorse goods,
services, and brands.

Market trends- AI-Powered optimization, Conversational Marketing, Chatbots,

Personalization, Social Messaging Apps, Visual Search, Voice Search.
Digital marketing is a vast concept where the trends keeps changing
according to innovation in the technology.

Major players in industry- Web Chutney, iProspect, WatConsult, Performics,

BCWebwise, Ethinos, FoxyMoron. Etc.
 Company Analysis.
Indiatrades established in Year 2019 by a Group of Industry Experts . We are rapidly
growing our operations in Pan India. Indiatrades is The Best emart for Indian
Businesses, we are emerging Platform which has planned re 1 Million . hits per
month. We Offer several services to our Advertisers. No Matter if you are Large
Scale Manufacturer or Small-Scale Industry or Business, we will help you to
magnifying your reach while connecting you with Millions of Worldwide
Buyers. We help in effective Lead Generation Model and ROI driven Marketing
Strategy.

Address- Sr 1599, MEERA ARCADE, Dehu - Alandi Rd, Patilnagar, Chikhali, Pune,
Maharashtra 411062.
Service provided- Digital Promotion of Business: Designing Website, Domain
Booking, Hosting and Professional Email Service. SEO(Search Engine
Optimisation) of Listed Businesses, so that that they rank in top listing of all
leading search engines like Google, Yahoo & Bing. Indiatrades also Promote
Business of Client on Social Media Platforms like Facebook,
LinkedIn ,YouTube, Twitter And Many More Digital Medias.
 Trends of the company- Indiatrades, Enhance Business online
presence.
 Business’s- Website, Professional Email ID.
 Digital Business Card.
 Video Presentation of your Business on Social Media.
 Improve your local visibility.
 Connect to New Customers or Buyers.
 Get discovered easily.
 Boost your SEO and Ranking.
 They provide many more services for their clients by
promoting their clients,
 Product through various marketing activities such as Search
Engine Optimization,
 Pay-per-Click, Social Media Marketing, Content Marketing,
Email Marketing,
 Mobile Marketing, Marketing Analytics.
 Marketing 4’ps
Product- The product is the most crucial aspect of 4P’s. Digital marketing is
the act of selling products and services through channels such as social
media, SEO, email, and mobile apps. Basically, digital marketing is any
form of marketing that involves electronic devices.

Place or Access- In the digital world, the product is quickly and globally
available or accessible with complete information on the Internet. You
don’t have to visit a store physically to check the price of
product/service. You may get complete information while clicking on
your laptop, desktop and mobile.
Price or Value- Value means value, what is the definition of value? Can you
measure it? How is the value of your products and services valuable to
customers? Very few business managers are able to answer those
questions. A person's ability to pinpoint the value of a product or service
for customers is very important. Customers increasingly view purchasing
as a way to increase company profits and therefore they try to pressure
suppliers to reduce prices.
Promotion- Digital Marketing promotion is nothing but marketing products
or services to the relevant customers.
Thank you.