Challenges and

Opportunities for Dental

Tourism Development

Scientific coordinator:

Prof. Univ. Dr. Gina Ionela BUTNARU

Graduate:
Nume_Prenum
e
Thesis Structure: 3 Chapters

Literature review Conclusions

Research Methodology Objectives

Research Results
Research
Conclusion questions

2
Presentation structure

Actuality of Future
Conclusion
the Topic Research

Dental
Methodology Tourism
Product

Content
Interview
Analysis

3
Actuality of the Topic

Definition

• Globally reasons for developing dental tourism

Dental Tourism in
Romania
• Advantage of following of dental treatment in Romania
• Dentistry remains the engine of Romanian medical tourism

Dental Tourism – part of

Medical Tourism
• Types of medical Tourism
• Medical tourists’ motivation to travel
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 The Dental Tourism
Market
• Economic and social dynamics;
• A major pioneer in the considerable increase in dental tourism was the economic recession.

Challenges and Opportunities

in dental tourism

• At global level, we can talk about a real challenge and an opportunity for the entire population
involved in this niche tourism and this two terms can’t be separated because of their interrelation.

Analysis of scientific
articles
• Hungary
• India
• A comparison between USA & India, Germany & Hungary.

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6
 The goal
Through this research I want to reach my goal that it is to make an analysis of challenges and
opportunities in the context of the development of dental tourism.

Research Objectives

O1: Identifying the opportunities of developing dental tourism for the travel agency
"Authentic Country".

O2: Identifying the opportunities of developing dental tourism for the dental office
"Dentalux1".

O3: Identifying the challenges of developing dental tourism for the travel agency
"Authentic Country".

O4: Identifying the challenges of developing dental tourism for the dental office
"Dentalux1".

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 Applied section steps
Methodology

Based on the literature review. After that, an interview was conducted.

Some research on the internet was done. The dental tourism product is the final result.
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Content analysis

• Analysis of tourism agency websites (Romania –

Hungary).
1

• Hungary is more specialized in the field than

Romania.
2

• Romania can be highlighted if it follows the model of

the great leaders.
3

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Authentic
Dentalux1
Country

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 • Qualitative research – Interview

• Instrument: Interview guide which contain 18 questions.

• Was conducted at the 2 organizations.

Interview • The opinions of the two managers complement one another and at the same

time they were in agreement with the theory.

• At the end of the interview, both organization were open to a collaboration.

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 Pr od uct
Tou ri s m
l
Denta

• I create a prototype of a dental tourism product and I was considering the guidance of the specialists.
• Both part was equally involved to ensure quality and professionalism. Thus, its development lasted about
three weeks .
• A basic dental tourism product in which the dental treatments are mainly preventive and the touristic ones
take place in Bucovina.
• The suggested model is a basic one, with the possibility of continuing something exclusive in this particular
sector.
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Touristic Dental Package Dental Tourism
Product
Package • The perfect
• Adult services; combination for a
• Transport; dream vacation!
• Child Services;
• Accommodation; • Innovation by which
• Emergency services. you save time and
money.
• Guide tour.

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the
sary
rces

Lack of
data

Research Globalization
Limitation
s

The newest
and emerging
international
business

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 Future Research

• More clearer and valid research;

• Larger sample;

• Larger sectors.

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Thank you for your attention!

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