(Tailor at your doorstep)

Introduction
• Aashi Chiripal Fib2146
• Uddeshya jain Fib2135
• Rishu jha Fib2120
• Abhijeet singh Fib2101
• Ruchika suri Fib2125
 Brief about the product
• Apna tailor is a platform where the consumer and tailor meet
according to their requirement, the consumer is free to reserve Apna
tailor according to their location. The consumer is free to choose his
trusty Apna tailor from the selection of your favorite designing model
to measure everything at your doorstep. choose according to your
appropriate time spot and instantly book, the consumer is also free to
shop their favorite designer ready to make collections. we are easy to
pay as well.
• Our product lies between disruptive and break-through.
 Indian Tailor’s Market Size
The market size of ready -to- stitch across in India was estimated at about 450 Billion
rupees in 2018 and it is expected to grow up to 600 Billion Indian rupees in 2023.
The present tailoring industry of India can be segregated into three distinct segments.
•Firstly, there is a traditional market of local tailoring for the general masses, they manage to
satisfy the needs of the local consumer of small towns and rural areas who have basic products .
Currently around 80% of the market comprises mass tailor.
•Secondly there are growing numbers of organized apparel brands that are offering tailoring
service in their fabric retail outfits. The tailor are trained to handle delicate and specialized fabric
and they take extra care to ensure the right fit and look of the tailored product . This segment
compromise around 15% of the market.
•Thirdly there is premium tailoring segment comprising fashion designers and bespoke or luxury
segment. Such fashion designers have their own tailoring function that cater to the requirements
of the fashion. This segment around 5% of the market.
 Category of product like innovative etc.

• Pocket friendly
• As per your location
• After sale services
• Flexible time
• No Fix amount
• Premium but affordable
 Target Customer
• Our target customer is unstructured traditional market of local
tailoring for the general mass. The size of this market is 65- 80%.
• In starting time, we would operate in metro cities or group tire one
cities because they are technically technical expertise in handling new
technology and have learning abilities people, so it is easy to us
penetrate in that market as compared to tire 2 or rural market.
 Tentative production cost, budget given by
the MGT.
• In our app tentative production cost refers to all of the direct and
indirect costs businesses face from creating of a app or providing a
service. Production costs include a variety of expenses, such as app
developer etc. (Cost around 50lakh.)
• App development cost lakh- 1.6lakh-2 lakh
• Marketing Cost(40 lakh).
• Other cost Approx.. (10 lakh)
 Plant location
• Location (Bengaluru).
• Channel
• Mainstream
• Services
Layout of
the
product.
 Revenue Model
• Consulting services.
-Economy class 5-10%.
-Premium class 10-15%.
-Luxury class 15-30%
• Revenue from subscription access to content.
• Revenue from CPM display advertising on site.
• Subscriber data access for e-mail marketing.
Thankyou