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SWOT ANALYSIS ON STARBUCKS

STARBUCKS
 Starbucks is the world’s largest American coffeehouse
chain that operates in 31,256 stores worldwide. It was
founded in Seattle, Washington in 1971.
 With the invigorating vision of Howard Schultz (current
Executive Chairman), it became more than a coffeehouse,
a third place between work and home. Kevin Johnson is
the current CEO of Starbucks.
 Company: Starbucks 
 CEO : Kevin Johnson
 Year founded : 1971
 Headquarter : Seattle, USA
 Number  of Employees : 346,000
 Type: Public
 Ticker Symbol:  SBUX
 Market Cap (Oct 2020): $ 105.22 Billion
 Annual Revenue : $26.51 Billion 
 Profit (Net income) : $3.60 Billion

  Products & Services:   Coffee | Handcrafted Beverages | Fresh


food | Non-food items | Packaged goods | Mugs and accessories
| Gifts | 
 Competitors: Costa Coffee | McDonalds McCafe | Dunkin
Donuts | Café Coffee Day | Tim Hortons | Costa | Panera Bread
  
 There are 87,000 possible drink combinations at Starbucks.

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